Content and Branding Strategist

Novus Home Mortgage

Novus Home Mortgage was created to set a new standard for mortgage lending. Built from the ground up by visionary industry leaders with the backing and financial support of Ixonia Bank, the company is positioned to become a model of modern residential lending.

Novus Home Mortgage is committed to creating a simpler, more efficient, and more transparent mortgage process. The company leverages the industry’s most innovative technology to provide 24/7 transparency, streamline the entire process, and minimize effort for all parties.

Exceptional customer service comes standard at Novus Home Mortgage, along with an extensive offering of loan products ranging from FHA, VA, and conventional loans to niche products.

The company is headquartered in Waukesha, Wisconsin. For more information, visit www.NovusHomeMortgage.com.

https://www.novushomemortgage.com/

Position Details

Content and Branding Strategist
Job
Full-time
3/12/2024
Southeast Wisconsin
Brookfield, WI

Join Novus as we redefine the home mortgage industry for a new generation. We’re seeking a Content and Branding Strategist, a dual-role expert in crafting compelling narratives and designing visually engaging content. You’ll be instrumental in breaking down complex financial concepts, ensuring our message is clear, consistent, and resonates with our target audience. This role is more than just creating content and designs; it’s about storytelling that makes financial concepts accessible and engaging. You’ll be shaping how a new generation views and interacts with the home mortgage industry, playing a key role in our growth and impact. This is an opportunity to put your creative and strategic skills to the test in a dynamic and transformative environment.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Content Creation: Write clear and persuasive copy that simplifies mortgage concepts, tailoring the messaging for various platforms including websites, social media and marketing materials.
  • Graphic Design: Develop visually appealing graphics and layouts that complement and reinforce written content, enhancing the overall brand experience.
  • Brand Strategy Development: Construct and execute a comprehensive branding and content strategy that aligns with Novus’s mission and values.
  • Cross-Platform Consistency: Ensure brand consistency across all content and design elements, maintaining a unified brand voice and visual identity.
  • Performance Measurement: Utilize analytics to monitor and evaluate the effectiveness of content and branding strategies, making data-informed adjustments for optimization. 
  • Project Management: Oversee and coordinate multiple content and design projects from conception to completion ensuring they align with strategic goals and are delivered on time.

Your profile:

  • Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field.
  • Proven experience in both copywriting and graphic design, with a portfolio demonstrating skills in both areas.
  • Strong understanding of branding principles and digital marketing strategies. 
  • Proficiency in graphic design software (Adobe Creative Suite) and content management systems.
  • Ability to interpret complex information and present it in an easily understandable format. 
  • Analytical skills to gauge content performance and adapt strategies accordingly.
  • Experience managing social media for a brand

This role offers full benefits including (but not limited to):

  • Medical, dental, and vision insurance
  • 401 with a match
  • Short and long-term disability
  • Group term life insurance
  • EAP
  • Paid parental leave
  • Student Loan Assistance
  • Volunteer time off
  • Paid time off
  • Extra PTO day on your birthday!
  • And much more!

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