Content Writer

AMSOIL

AMSOIL INC. specializes in developing synthetic lubricant technology designed for those who demand the best. Our full line of synthetic lubricants delivers exceptional wear protection, allowing customers to harness the full potential of their cars, trucks, motorcycles, industrial machinery and anything else they ride, drive or operate. By guarding against wear, reducing maintenance and increasing fuel efficiency, AMSOIL synthetic lubricants help millions of people worldwide get the most out of their vehicles and equipment while saving time and money.

AMSOIL founder and industry pioneer Al Amatuzio began commercially selling synthetic motor oil for automotive use in 1968. In 1972, a breakthrough came when AMSOIL 10W-40 Synthetic Motor Oil became the first synthetic motor oil in the world to meet American Petroleum Institute service requirements. It outperformed conventional oils on all counts, signaling a new age in lubrication science.

We’ve remained loyal to our founding principles of excellence, integrity and innovation ever since. Our customers look to AMSOIL for synthetic lubricants that offer innovative answers to the greatest challenges their vehicles and equipment present. To prove product performance, we test products in our mechanical and chemical labs, in addition to using field trials involving the most demanding applications, including taxi fleets, over-the-road transports, wind turbines and racing vehicles.

AMSOIL synthetic lubricants are formulated, blended and packaged in the USA. Domestically, we maintain 13 distribution centers strategically located throughout the United States and Canada. Our network of independent AMSOIL Dealers provides coverage in the U.S. and Canada, while AMSOIL products are available in more than 80 countries as we continue to add new partners worldwide. We remain steadfast in our commitment to developing synthetic lubricants that help our customers get the most out of their vehicles and equipment.

https://www.amsoil.com/


Position Details

Content Writer
Job
Full-time
2/16/2024
Twin Cities Metro
Minneapolis/Remote, MN

Do you have a passion for industrial, automotive or powersports industries? AMSOIL INC., “The First in Synthetics" and a worldwide leader in lubrication technology, is searching for a skilled writer and content creator. This position will develop content that educates AMSOIL Dealers and the public about AMSOIL INC.; its products and sales programs; synthetic lubricant technology; and the industrial, automotive, heavy-duty, powersports and other relevant industries with the purpose of raising brand awareness and growing sales. Our writing staff writes and edits corporate communications to ensure they are compelling, professional and consistent with the AMSOIL brand and collaborates with other departments to develop materials consistent with corporate strategies. This position is flexible and can be fully remote or a hybrid remote/in-office at our corporate headquarters in Superior, Wisconsin.

Core Responsibilities:

Develop Print and Digital Content:

  • Research and develop content for AMSOIL print and digital outlets, including informational and marketing emails, catalogs, web pages, video scripts, blog content, AMSOIL Magazine and other media. 
  • Collaborate with partners from Product Marketing, Integrated Marketing, Sales and other areas of the company to develop compelling content for AMSOIL print and digital outlets designed to energize and inform our independent Dealer network. 
  • Write, proofread, edit and publish content for AMSOIL websites and social media to help build brand awareness and loyalty. 
  • Work with AMSOIL Product Marketing and other personnel to create technical studies that accurately summarize key findings of product testing. 
  • Collaborate with coworkers to develop fresh, effective ideas for posters, digital ads, handouts, displays, videos and other promotional material. 

Provide Writing and Editing Support:

  • Assist AMSOIL personnel in developing professional, effective content for trade shows, meetings, sales training and other events. 
  • Proofread and edit PowerPoint presentations, Dealer training documents, handouts and other content to communicate desired message while remaining faithful to the AMSOIL voice. 
  • Coordinate printing and delivery of important documents on time and up to standards. Maintain

Brand Consistency and Professionalism:

  • Develop a grasp of AMSOIL corporate writing style and apply to corporate communications accordingly. 
  • Edit content to ensure accurate reflection of AMSOIL brand. 
  • Proofread and edit communications to comply with AP style. 
  • Ensure all corporate communications reflect excellent writing quality.

Position Requirements:

  • Bachelor’s degree in English, Writing, Marketing, Communications or related field. 
  • A minimum of 3 years’ related work experience. 
  • Or equivalent combination of education and experience sufficient to perform the essential functions of the job. 
  • Able to present advanced technical concepts in an understandable fashion. 
  • Creativity to generate ideas for fresh, effective content. 
  • Demonstrated proficiency with written and oral communication 
  • Proficiency in using MS Office and Adobe Creative Suite. 
  • Ability to coordinate production of multiple corporate publications. 
  • Excellent organizational skills and ability to meet deadlines.

Preferred Qualifications:

  • Interest in industrial, automotive, powersports, heavy-duty and other relevant industries.

Benefits:

  • Paid time off and paid holidays each year 
  • Employee bonus program 
  • 401(k) with company match 
  • Paid life, short-term disability, and long-term disability insurance 
  • Competitive health benefits 
  • Health savings account (HSA) and flexible spending account (FSA) options 
  • Affordable group dental, vision, critical illness, and accident insurance 
  • Employee discount on product


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