Communications Manager – Brand Strategy & Activation

Ecolab

Ecolab is the +$12B billion global leader in water, hygiene and energy technologies and services providing and protecting what is vital: water, food, health, and climate. Across 40 industries at nearly 3 million locations in 170 countries, businesses in foodservice, food processing, hospitality, healthcare, industrial, and energy markets rely on Ecolab for its expertise and programs to keep their environments clean and safe, operate efficiently and achieve sustainability goals. Ecolab is helping businesses succeed while protecting people and vital resources, making a significant impact in the world. Our impact is strengthened by our team’s unique points of view and experiences, working together to make a difference. Ecolab is a place where you can grow your career, own your future and impact what matters.

Ecolab’s Pest Elimination Division operates in over 30 countries and is a key component of delivering Ecolab’s mission for our customers. We protect the health and safety of our customer and their customers with industry leading, science-based pest prevention solutions. Focused exclusively on commercial pest solutions, we bring cutting-edge innovation to diverse markets, sharing our expertise to help companies strengthen their brand, enhance customer satisfaction, increase efficiency, and implement more environmentally sustainable practices.

https://www.ecolab.com/

Position Details

Communications Manager – Brand Strategy & Activation
Job
Full-time
1/13/2023
Twin Cities Metro
Saint Paul, MN

The job of the Marketing Communications Manager – NA Pest Elimination oversees the Industrial Segment Communications and is responsible for the development and execution of a multi-channel, integrated communications strategy to successfully promote the Pest Elimination and Fumigation businesses across many stakeholders in the industrial segment. This role is based in St. Paul, Minnesota and open to remote candidates.

A successful candidate will have proven experience creating communications plans that meet business objectives in a business-to-business model. They also demonstrate the ability to foster relationships with business partners, including Corporate Communications, Marketing, Sales, Operations, and Marketing Communications.

Main Responsibilities:

  • Work closely with segment marketing team and channel communications team(s) to develop segment communication and advertising plans that drive customer acquisition and retention 
  • Oversees communication activities including technical and/or promotional writing and design, audio and video production, development and management of digital communications channels, including Web sites, media relations and vendor relationship management. 
  • Build go-to-market plans that achieve business objectives for new programs, products, and/or services 
  • Own brand positioning and creative development for the segment, often in partnership with agencies 
  • Build relationships with industry influencers, publications, and media outlets 
  • Manage budget and resource allocation to meet business objectives 
  • Incorporates Ecolab brand standards in all communications.

Qualifications:

  • Bachelor’s Degree in Marketing, Marketing Communications, or similar field. 
  • 6+ years’ experience within marketing communications. 
  • Proven ability to develop communications strategies that achieve business objectives. 
  • Working knowledge of marketing communications best practices across multiple channels, including digital.

Preferred Qualifications:

  • Exceptional organizational skills and ability to work in a fast-paced, deadline-driven environment. 
  • Impeccable written and verbal communication skills. 
  • Proficient with Microsoft Office Suite. 
  • Preferred experience with Adobe Creative Suite. 
  • Preferred industry experience. 
  • Local candidates preferred

Benefits:

Ecolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families. Click here to see our benefits.


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