Content Writer

LePoidevin Marketing

Full-service business marketing agency seeks the talents of a writer versed in many forms of communication, including promotional, technical, social and sales-based communication.

Position Details

Content Writer
Southeast Wisconsin
Brookfield, WI

Progressive, award-winning full-service business marketing agency seeks an imaginative Content Writer to craft original approaches to messaging. This person will develop content intended for paid, earned, and owned media channels.

The Content Writer will develop and create content for print and digital media, as well as internal communications. The successful candidate will communicate with internal creative and account management teams, clients, and potentially media sources. You must follow client style guidelines and adhere to the AP StyleBook. Excellent writing, spelling, proofreading and grammar skills are essential to the role.

The ideal candidate is a natural at brainstorming ideas for creative, technical and promotional purposes, with experience developing a holistic digital content based on long term client marketing goals.

Essential Job Duties:

  • Works closely with account executives and functional team members as required to develop and implement communications programs, procedures and initiatives aligned with project and client objectives. 
  • Work with digital marketing strategist to optimize content for SEO and lead generation. 
  • Provide editorial oversight and draft written content for external and internal communications for the client, including but not limited to, press releases, presentations, feature stories, scripting, message development, advertising, speeches, videos, social media, white/technical papers, websites and other outlets. 
  • Tracks and reports metrics to demonstrate effectiveness of communications. 
  • Serve as in-house copy editor/proofreader for marketing team, reviewing marketing literature for consistency, quality and tone of voice. 
  • May act as media or public affairs liaison and spokesperson as required for key clients.


  • Bachelor degree in Writing, Communications, Marketing/Advertising, Journalism or equivalent. 


  • 5+ years of writing for multiple functions, including social media, public relations and conceptual / creative material, or relevant experience preferred.

Knowledge, Skills & Abilities:

  • A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions. 
  • Ability to understand big picture strategy and develop content marketing tactics to meet goals. 
  • Ability to produce well-written, informative and interesting content that is original and engaging. 
  • Exceptional editing skills. 
  • A portfolio of previous work will be requested for review. 
  • In-depth knowledge of AP Stylebook. 
  • Ability to communicate effectively in both oral and written forms. 
  • Proficiency with MS Office (Word, Excel, PowerPoint). 
  • Ability to work collaboratively with cross-functional teams, while also possessing strong organizational skills to work independently.

We offer a very competitive salary along with group health insurance and a host of complementary elective coverages.  Annual bonus, retirement plan and benefits are also available. Plus, you'll receive a generous vacation/PTO plan, should you elect to come aboard.

Our office atmosphere is open, fun and conducive to generating good ideas and great work. If you’re looking for a stress-free environment where your contributions will be recognized and rewarded, then contact us today.

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