Copywriter

AbelsonTaylor

About Us:

Since our beginning in 1981, AbelsonTaylor has remained singularly focused on brands that help people live healthier lives. We don’t design for sneakers, or beer, or cars. We are 100% focused on and passionate about health and wellness.

The goal is simple; create an environment where very different people with unique skill sets and diverse personalities work together toward a common goal. When the products you sell are ideas, strategies and relationships, your most important assets are your people, your people, and your people.

And we are Passionate about our People. It says so right in our Values, along with Cherish Creativity, Fearlessly Independent, Always Curious, and Teamwork. All of which support our Vision: Be the most sought after Health and Wellness agency.

So how do we get there? AT has Core Competencies which define expectations of all employees:

Communicates Effectively – Conveys one’s thoughts written or verbally in an articulate, confident, and compelling manner that positively influences others to take action

Teamwork and Collaboration – The ability to relate to others, work cooperatively and collaboratively while acting in ways that support the success of the overall team, and drawing out the positive potential of differences

Accountability – Takes personal responsibility for meeting commitments and ensures that results are achieved including that expectations are clear, priorities established, focus maintained and tough decisions addressed

Customer Focus – The orientation to keep in close touch with the needs and perspective of internal and external customers and the deep awareness of how these actions serve them while supporting the strategic

Vison and Values Continuous Improvement – The ongoing effort to learn from ones’ own experience and from others - not only to improve oneself but to do what is necessary to help the organization make significant positive changes in its results and overall performance

Creativity and Innovation – The bright, intelligent, and agile ability to approach concepts and complexity comfortably and has a creative and innovative curiosity about our business and industry

https://www.abelsontaylor.com/


Position Details

Copywriter
Job
Full-time
10/9/2020
Chicago Illinois
Chicago, IL

The Copywriter is responsible for working as a peer team member with Art Directors and Account Team Members on every phase of the creative process. This individual must possess the ability to communicate effectively with colleagues and clients—and work with a degree of independence. Copywriters are capable of formulating innovative approaches to deliver marketing messages while maintaining consistency on brand, branding elements and style. They are accountable for balancing their workload and working efficiently. Copywriters are comfortable writing in multiple channels and for various audiences. Conceptually, they contribute compelling and unique ideas for digital, motion, social, and print with a basic understanding of the creative and technical parameters for each platform.

Responsibilities:

  • The Copywriter is responsible for excelling at Associate Copywriter level functions and responsibilities 
  • Writes, edits, and proofs flawless copy that meets agency and client standards and expectations 
  • Ensures that all content and ideas track with client’s marketing goals and objectives 
  • Develops advertising ideas and tactical concepts by staying current with marketing trends and platforms, collaborating across departments, and contributing creative ideas and opinions at meetings 
  • Participates in new business, generating novel concepts and tactical ideas 
  • Performs research and properly communicates information contained in medical references and publications 
  • Well-versed in OPDP guidelines and able to recognize claims/practices that might jeopardize pieces 
  • Ability to translate complicated medical issues into powerful yet clear marketing messages for key audiences and across channels 
  • Collaborates with Art Directors and other team members in balancing art, copy, usability, etc. 
  • Keeps Proofreaders and PM team updated on style/job issues 
  • Addresses any mark-ups made during the review process, providing novel solutions as needed 
  • Maintains a high standard in the presentation of all work to internal and client audiences 
  • Familiar with production details (across key channels) that influence or impact a creative project 
  • Ability to take sole responsibility for at least one client/product 
  • Works well under tight deadlines with minimal supervision 
  • Follows agency processes and is accurate, timely, and efficient in their work. 
  • Works well in a team environment, accepts direction gracefully, and translates feedback appropriately 
  • Has strong communication skills and is a proactive and collaborative problem solver 
  • Minimum 2 years of experience is preferred

See "Description."



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