Digital Ad Ops Specialist

MERGE

As our Digital Ad Ops Specialist, you will…

Merge Storytelling and Technology

MERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, media, digital platform development and more. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Fidelity, Eaton Vance, BlueCross BlueShield, Abbott, Boston Scientific, Advocate Aurora Health, Brigham Health, Indiana University Health and Marco's Pizza. With 550+ employees across offices in Atlanta, Boston, Chicago, Kansas City, New York City, & Orange County. MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers.

Promote Health, Wealth & Happiness

We are committed to promoting health, wealth and happiness in the world by partnering with purpose-driven clients in purpose-driven industries such as healthcare, financial services and consumer products. Our deep vertical expertise and category insights stem from decade-long partnerships with our top clients.

https://mergeworld.com/

Position Details

Digital Ad Ops Specialist
Job
Full-time
4/20/2021
Chicago Illinois
Chicago or Remote, IL

Emerge to the Top of Your Career:

At MERGE, we strive to create a superior work experience where talented and ambitious people grow. An experience that encourages people to think higher and feel deeper. An experience where people engage minds and hearts to do the best work of their careers.

Be Accountable and Responsible:

  • Work with Decision Sciences to counsel clients and the media and client services teams on the right KPI’s given plan objectives 
  • Place conversion event tracking pixels on the right areas of a client site based on recommendations from Decision Sciences on the consumer’s site journey, KPI’s and other reporting metrics 
  • Ensure that conversion tracking pixels are working properly when placed 
  • Directs specialist digital buying teams on campaign naming conventions before a campaign is launched for reporting purposes 
  • Conduct frequent site audits to ensure that pixels continue to work properly 
  • Handle the digital media traffic process by creating placement tags in DCM

These are the qualifications we’re looking for:

  • 2+ years previous experience in related field 
  • Experience in ad trafficking (e.g. Social platforms, Programmatic) 
  • Experience with Google Tag Manager 
  • Experience with Google Analytics 
  • Experience with tracking website conversions and events 
  • Excellent multitasking abilities and the ability to prioritize well in a fast-paced environment
  • Strong communications skills 
  • Strong detail orientation 
  • Excellent problem-solving skills 
  • Bachelor's Degree; or equivalent work experience

And here’s how we live our values at MERGE:

  • Ability. Mastering our craft 
  • Agility. Delivering with a growth mindset 
  • Humility. Collaborating for shared success

MERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be!

MERGE is proud to be an Equal Opportunity Employer


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