Digital Developer

Nelson Schmidt Inc.


We Deliver Customers.® Nelson Schmidt Inc. is an independent full-service marketing agency with offices in downtown Milwaukee and Madison, Wisconsin. As one of the Top 200 Marketing Agencies of 2019 according to Chief Marketer, Nelson Schmidt serves U.S. and international clients within select considered purchase industries. Nelson Schmidt is a member of MAGNET, the Marketing & Advertising Global Network, ANA and PRSA. For more information visit

Position Details

Digital Developer
Southwest Wisconsin
Madison, WI

If you’d like to work in a dynamic, creative environment developing incredibly cool web and digital applications used by literally millions of people every year, we’d like to talk to you.

We are seeking an experienced developer with a primary focus on WordPress. You have a friendly personality, along with the ability to collaborate with our creative staff, user experience professionals, designers, and other programmers. You can also work independently and possess a passion for new technologies. You keep up with trends, best practices, and technology in coding to produce clean, light and well-documented code. You honestly evaluate necessary skills outside of your own and help us assign them to a 3rd party development partner. But most of all, you thrive on producing excellent work.

You will help create and maintain great database-driven websites, applications, e-commerce, CMS based websites, mobile applications and other digital media. We also want your input on internal processes as part of our continuous improvement culture. We strive to match the technology used to the business requirements identified, as well as accommodate client-dictated platforms so the ability to be flexible is required.


  • WordPress chops are mandatory: Creation of custom post types and Advanced Custom Fields; Custom widgets; Custom plug-in development and plug-in extension and Creating filters and facets.
  • Experience with commercial WordPress themes such as Avada is highly desirable as it will be part of your day-to-day workload.
  • Experience working in and creating pages/posts based on various page builders.
  • WP REST API experience is desirable.
  • Strong understanding of HTML5, PHP, MySQL, CSS, JavaScript, JQuery.
  • Ability to write custom widgets, plug-ins and strategies to load dynamic content to WordPress sites is desirable.
  • A thorough understanding of responsive programming is mandatory.
  • Comfortable in frameworks such as Bootstrap and Foundation.
  • Front-end and theming skills necessary to reproduce static comps faithfully to working code. 
  • Proficiency with object-orientated systems.
  • SEO knowledge and the application of best SEO practices through HTML structure in coding.
  • Ability to integrate with 3rd party platforms and their own unique API’s.
  • Ability to work with other stacks / languages is a plus but not required.
  • Version control such as Git VCS, git-flow, etc.
  • Database and server administration experience is a plus.
  • Pantheon and AWS experience is desirable.
  • Unit / Integration Testing and TDD (Test-Driven Development) is desirable.
  • Familiarity with agile and waterfall development processes is desirable.
  • Debugging skills are mandatory.
  • Mobile development and PWA development experience is a plus but not required.
  • CMS experience beyond WordPress (both open source and .NET) such as Umbraco, Kentico, SiteCore, etc. is a plus but not required.


  • You have an excellent portfolio to share that demonstrates the above-mentioned skills.
  • Formal college education from a technical school or university is desirable but proven experience trumps education.
  • You likely have three or more years of experience.


Excellent salary and benefits including health, dental, life, and disability insurance, HSA, 401K plans, and paid vacation including Christmas to New Year’s off.

You can work from our Milwaukee and/or Madison location. Parking is provided. We have a café at our Milwaukee office with a wide variety of quality food and drink options for which you only pay income tax as a perk.

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