OVERVIEW:
We Serve the World by Making Food People Love.
General Mills brands include Cheerios, Annie's, Yoplait, Nature Valley, Häagen-Dazs, Betty Crocker, Pillsbury, Old El Paso, Wanchai Ferry, Yoki, Blue and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2018 consolidated net sales of US $15.7 billion, as well as another US $1.1 billion from its proportionate share of joint-venture net sales.
POSITION OVERVIEW:
General Mills (GMI) is seeking a Digital Marketing Analytics Analyst to be responsible for the coordination, execution, and management of marketing reporting and analytics capabilities. The Analyst will serve as a resident expert of cross-channel marketing reporting, analytics, and insights efforts, ensuring executional excellence across teams. This role is part of the Technology and Solutions organization, which uses technology to bring General Mills marketing plans to life. It focuses on using our data for more effective marketing, delivering the right content to the right consumer at the right time.