Marketing Product Planner


Andis Company, a family held business founded in 1922, is a leading manufacturer of handheld tools to trim, cut, curl, straighten and dry hair. The company's products are purchased in more than 90 countries by barbers and salon professionals, consumers, hotels, motels, resorts, small animal groomers and large animal groomers and shearers.

Position Details

Marketing Product Planner
Southeast Wisconsin
Sturtevant, WI

The Marketing Product Planner is responsible for supporting the Marketing Product Management team’s objectives in the new product development process and assuring product meets quality, strategic and business goals throughout its lifecycle. Works directly with the Sr. Product Marketing Manager, Marketing Product Manager(s) and Marketing Product Specialist, and interacts frequently with the Engineering, Procurement, Production, Regional sales, Marketing communications, and Education team.

  • Upholds Andis Core Values of Excellence, Integrity, and Respect in all work related activities. 
  • Manages the product data record (MIR) process and an active participant in the process overview.
  • Maintains a database of all packaging dimensions, UPC codes, Tags and packaging generations. 
  • Involved with the packaging development and routing process, including communication with partners internally and externally. 
  • Initiates new packaging jobs and give direction to the graphic design team. 
  • Track and communicate package process to key stakeholders, working with Product Manager, Packaging Engineer, Purchasing and QA to inspect package graphics, prototypes and first run orders. 
  • Working closely with Marketing Communications, coordinates product and package samples for customer meetings, trade shows, education, and events. 
  • Provides customer service and sales with support on basic product questions, such as the weight of a new product or product features. 
  • Manages the product data held in the CMS tool. 
  • Actively updates product information and inputs new product information. 
  • Key point of contact for marketing communications or customer service if a piece of content needs to be updated or added. 
  • Assist the Marketing Product Manager(s) and Marketing Product Specialist with varied market research, definition of new product scopes, coordination of prototype evaluation and testing at various stages of development, and development of product launch plans. 
  • Various limited travel is required throughout the United States in support of product research, trade shows, and events.
  • Understanding of general product marketing and marketing skillsets. 
  • Communication skills and work in a collaborative environment. 
  • Project management skills, familiarity with data entry and item data management would be preferred. 
  • Four (4) year college degree desired with a concentration in business, marketing, communications or an equivalent combination of education, training and expertise. 
  • 1-2 years industry experience in marketing, product marketing or related field is preferred. 
  • Proficient with Excel, Word, PowerPoint, Adobe Acrobat Pro. 
  • Well-developed written and verbal communication skills. 
  • Ability to interact with a wide variety of associates within all levels of the organization. 
  • Strong analytical skills with an apprecation for detail.

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