Public Relations Specialist - Corporate

Ulta Beauty

Ulta Beauty is the largest specialty beauty retailer in the United States and the place for the true beauty enthusiast who gets butterflies as she shops for beauty and experiments throughout our store. We are the only one to provide our guests prestige, mass and salon products and services under one roof – All Things Beauty, All in One Place™. We put our guests at the center of all we do, committing to offer her unrivaled ways to be beautiful in an environment that provides the thrill of exploration and delight of discovery.

https://www.ulta.com


Position Details

Public Relations Specialist - Corporate
Job
Full-time
10/1/2018
Northern Illinois
Bolingbrook, IL

POSITION SUMMARY:

The Public Relations Specialist will play an integral role in advancing Ulta Beauty’s corporate media relations efforts. Reporting to the senior manager, this position supports all areas of corporate public relations from writing media materials and pitching reporters to managing public relations result measurement/analytics. This position will manage day-to-day media relations and serve as the primary gatekeeper for incoming media requests.

The specialist will support all local media efforts including grand openings as well as their media monitoring, tracking and reporting. This position will also manage the key media tools such as media databases/lists and media request mailboxes. The specialist will also support the team by managing product orders and assembling product for media mailings and deskside deliveries.

CORE JOB RESPONSIBILITIES:

  • Manage facilitation of all incoming media inquiries (via email/telephone/etc.) by performing appropriate intake, vetting and providing to initial suggestion to corporate team about how to manage 
  • Pitch local reporters to support local Ulta Beauty store locations 
  • Act as Ulta Beauty spokesperson when responding to designated media inquiries 
  • Provide media training to Ulta Beauty store managers/associates serving as spokespersons 
  • Maintain media broadcast toolkits and provide to in-store associates appearing as spokespersons on local broadcast affiliate news 
  • Create and manage PR Team newsroom/email box to intake and respond to media inquiries 
  • Daily media monitoring for Ulta Beauty and competitors 
  • Development of press materials such as press releases, email pitches, media advisories, info blasts, etc. 
  • Research reporters, news outlets and create media lists 
  • Coordinate media deliveries for on-going media outreach 
  • Create and manage measurement of local media placements to demonstrate coverage driving traffic in-store and sales

REQUIREMENTS:

  • Bachelor’s Degree 
  • Minimum 3-5 years in corporate public relations 
  • Ability to lead and manage large-scale projects 
  • Strong interpersonal, written, and oral communication skills 
  • Advanced computer skills (excellent knowledge of Microsoft Office) 
  • Must be able to work in a fast-paced environment, multi-task & prioritize assignments 
  • Proficient in Microsoft Outlook and Excel. Power Point a plus. 
  • Must be willing to occasionally travel and work weekends.


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