Sr. Manager, Influencer Marketing

Slumberland

MISSION AND VALUES:

Our mission is to improve the life of each customer. We strive to uphold this promise through our products, our service, and our company values:

  • To work with honesty and integrity
  • To treat one another with love, dignity, and respect
  • To be good citizens

We are thrilled when a customer battling aches and pains or full-fledged insomnia finds the mattress that will allow her to sleep soundly at night. We take pride in providing your family with furniture that will create a home filled with love and comfort. And we remember those in our community who are less fortunate by donating a percentage of our earnings to charitable organizations and by hosting our annual Homes for the Holidays event that provides new beds to those in need.

In this way, we hope to share our expertise and good fortune and to remain focused on what counts—friends, family, and happy, healthy homes.

https://www.slumberland.com/

Position Details

Sr. Manager, Influencer Marketing
Job
Full-time
12/22/2020
Twin Cities Metro
Oakdale, MN

Primary Objective & Scope of Position:

Manage the Slumberland Affiliate Marketing Program and the Slumberland Influencer Marketing Program, which includes strategic development, influencer/partner identification, influencer/partner management, media execution, budgeting and reporting.

Essential Functions and Accountabilities:

Management:

  • No direct reports. Maintains and develops relationships with affiliate partner and influencer talent and agencies as needed. 
  • Manage the Slumberland Affiliate Marketing Program and the Slumberland Influencer Marketing Program, which includes strategic development, influencer/partner identification, influencer/partner management, media execution, budgeting and reporting. 
  • Assists on creative projects like TV campaigns as needed, providing styling and creative and branding assistance. 
  • Assisting with brand management leadership in applying standards across the marketing department and the company as requested. 
  • Assisting on various projects and applying varying levels of support from leadership to thought leadership to tactical execution. Projects may include brand refresh, stager programs, community programs, PR, grand opening events, and more.

Communication/Leadership:

  • Communicates routinely with marketing team members and cross functional teams. 
  • Weekly, monthly and quarterly project reviews. 
  • Manage service level agreement expectations with all requestors of marketing services. 
  • Develop and maintain quarterly and monthly campaign, event and production calendars. 
  • Use and support the operating excellence tools: work structure, tactical plans, L3 directional A3, and problem solving documents. 
  • Participate in appropriate meetings.
  • Collaborate with all necessary individuals and teams to complete tasks and facilitate improvement projects.

Analysis:

  • Create monthly Key Result Areas report.

Safety:

  • Adheres to safety policies and practices and consistently models safe behaviors and risk reduction procedures

Non-Essential Functions:

  • Maintains a safe and insurable driving record that will allow for driving on company business.

Knowledge & Education Requirements:

  • Minimum 2 years working in a fast-paced advertising production environment.

Physical Demands/Work Environment/Equipment:

  • Ability to occasionally lift and/or move up to 10 pounds, and utilize senses such as vision, speech and hearing. Work primarily within a climate-controlled office environment. Occasional travel, typically to visit stores or attend relevant conferences/seminars.

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