Web & Social Media Manager

Radiological Society of North America

About Radiological Society of North America (RSNA):

The Radiological Society of North America (RSNA) is headquartered in Oak Brook, Illinois and is a 50,000+ member medical specialty society with a staff of 200 and a budget of $40 million. RSNA holds the largest medical meeting in the world, with around 55,000 - 60,000 attendees, in Chicago each November following Thanksgiving.

https://www.rsna.org


Position Details

Web & Social Media Manager
Job
Full-time
6/28/2019
Northern Illinois
Oak Brook, IL

What we're looking for:

We are seeking a talented marketing professional to manage RSNA journals social media presences and strategies. This position will write and edit web content for RSNA websites and act as a resource for journal editorial staff and volunteers. The role also supports broader RSNA copywriting and web communications.

This organization might be for you if you're interested in:

  • A welcoming environment that gives you an opportunity to impact patient care 
  • Excellent work-life balance through flexible time off and workplace flexibility 
  • Continued professional growth through support of online training, tuition reimbursement, and conferences 
  • A competitive compensation package that includes generous retirement and health benefits

What you'll do:

  • Manage RSNA journal social media presences on Twitter and Facebook. Manage posting of physician-created content and responding to customer service inquiries on all journals' channels. 
  • Create editorial calendars and write journals social media marketing content (paid and organic), reflecting business needs, initiatives and organizational marketing priorities throughout. Collaborate with journals staff, editorial board members to summarize RSNA journal articles for social media posts. 
  • Monitor journal account social media analytics and develops status reports; use knowledge gained to identify trends and industry-leading practices to apply new thinking and innovation to RSNA journals social media programs. 
  • Actively seek out new audiences to engage with RSNA journals on social media. Propose and launch new social media tactics and channels that suit RSNA marketing objectives. 
  • Maintain communication with journals' staff and editorial board members. Helps address social media-related inquiries from editors in collaboration with marketing staff. 
  • Post web content to RSNA.org and collaborate with UX and UI teams to ensure grammatical correctness, accuracy and adherence to RSNA's style guide. 
  • Write copy that maintains organizational voice and brand standards.

What you'll need:

  • Bachelor's degree in marketing, communications, PR or journalism required 
  • 3 - 5 years relevant professional experience in marketing environment 
  • Professional experience with paid and organic social media required; agility to adapt to new platforms as they come online 
  • Experience writing, editing and publishing content in a content management system (CMS) 
  • Basic knowledge of search engine optimization (SEO) best practices 
  • Ability to use excellent judgment in enhancing and safeguarding RSNA's image in all social media outreach 
  • Ability to maintain high standards of professionalism and develop productive professional relationships 
  • Demonstrates knowledge of analytical and scheduling tools and ability to present summary reports for analysis 
  • Professional writing experience, preferably in healthcare; ability to write for various channels including social media, email and web and various audiences 
  • Excellent writing, editing and proofreading skills; previous experience with AP style and in-house style guides 
  • Ability to meet deadlines, manage multiple projects and react quickly to new or changing information 
  • Must be available to work the RSNA annual meeting

The RSNA offers a variety of benefits including medical, dental, optical, 403b retirement plan, flexible work arrangements, employee training and development, tuition reimbursement and many more.



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