Business Books

Each month Big Shoes Network partners with Amazon.com to bring you four to six books in the industry. Keep in step with the latest content here!


The Truth About Radio: A Myth Busting Guide For Today
The Truth About Radio: A Myth Busting Guide For Today's Media Buyers and Sellers
by Dave Sturgeon

Think nobody listens to the radio anymore?

Think again. In The Truth About Radio, veteran broadcaster and agency founder Dave Sturgeon pulls back the curtain on the most misunderstood medium in modern advertising. With wit, wisdom, and real-world data, he dismantles tired myths and replaces them with sharp, practical insights every marketer needs to hear.

Whether you're a media buyer who’s been told digital is king, or a seller struggling to articulate radio’s value in a skeptical world, this myth-busting guide will give you the facts, language, and confidence to make smarter decisions — and better sales.

Discover why:

  • Radio isn’t dying — it’s evolving.
  • Influence isn’t about platforms — it’s about trust.
  • You can’t skip, scroll, or block audio engagement.

Packed with compelling examples, strategic advice, and punchy one-liners you’ll quickly realize, The Truth About Radio is the must-read playbook for anyone who buys, sells, or doubts the power of the original audio platform.

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The Language of Corporate Communication: Functional, Pragmatic and Cultural Dimensions
The Language of Corporate Communication: Functional, Pragmatic and Cultural Dimensions
by Elena N. Malyuga

This book explores diverse cultural and linguistic landscapes, unraveling the fusion of language, culture, and corporatism. It breaks new ground by examining lesser-known linguistic-cultural aspects of corporate communication. It provides deeper insights into conversational practices, cultural variations, and gender-specific speech aggression within the corporate realm.

The book delves into functional aspects, such as corporate terminology and stylistic techniques, as well as the pragmatic dimension with humor and emotive language. Offering a unique perspective on corporate language, it deepens understanding of semantic dynamics and emphasizes language's power to meet diverse communication needs.

The book is a must-read for corporate professionals, linguists, scholars, business leaders, communication consultants, and educators teaching the language of business and corporate communication. It is also an invaluable asset for anyone seeking to navigate the intricacies of corporate communication in today's globalized business landscape.

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The Event Architect: Blueprints for Flawless Execution
The Event Architect: Blueprints for Flawless Execution
by Mary Ann Brown

In a world increasingly hungry for authentic connection, Mary Ann Brown draws on her twenty years of expertise orchestrating high-end corporate events and celebrations to deliver an indispensable guide for both aspiring and seasoned event planners.

"The Event Architect" transforms the complex art of event planning into accessible blueprints for success, striking the perfect balance between strategic vision and practical execution. This comprehensive resource serves as both roadmap and toolkit for anyone looking to create extraordinary gatherings that leave lasting impressions.

"The Event Architect" speaks with equal relevance to those building event planning businesses and individuals organizing significant personal celebrations. Through both strategic frameworks and tactical details, Brown demonstrates that exceptional events aren't merely well-executed logistics—they're carefully designed experiences that create meaning, deepen connections, and generate joy.

Through this guide, readers are empowered to craft experiences that transform spaces, touch lives, and create memories treasured for a lifetime.

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Stop Staring!: 100 Graphic Design Projects to Break Your Creative Block
Stop Staring!: 100 Graphic Design Projects to Break Your Creative Block
by Kiki Evermoon

Staring at a blank screen? Stop. Start designing instead.

Stop Staring: 100 Graphic Design Projects to Break Your Creative Block is your no-fluff prompt book made for creatives who feel stuck, burned out, or bored. Whether you're a student building your portfolio, a freelancer looking for fresh ideas, or a Canva-lover just trying to have fun—this book is here to spark your creativity.

Inside, you’ll find:

  • 100 versatile design prompts (print, branding, web, social media & more)
  • Perfect challenges for Adobe, Canva, Procreate, or any tool you use
  • A mix of personal, client-style, and portfolio-worthy project ideas This isn’t a textbook. It’s your creative playground.

Get inspired. Get designing. Stop staring.

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