RESPONSIBILITIES MAY INCLUDE, BUT ARE NOT LIMITED TO:
Lead and mentor account team to establish best practices
- Workflow
- Client relationships
- Benchmarking / Competitive Environment(s)
- Consistent client experience
- Tools
Clear understanding of assigned clients’ strategy
Present agency’s POD to existing/new clients
Deepen industry knowledge/expertise as appropriate on assigned client business
Constant curiosity: looking to outside categories for scalable, innovative business benchmarking
Present ideas that will grow agency’s business — through capability, process, innovation, ideas, etc.
Develop relationships with key influencers on business, expand agency reach
Onboarding of new clients: establishing our relationship and expectation setting internally and externally
Establish regularly-scheduled team updates, check-ins
Protect and grow current agency relationships
Direct / redirect activities of the extended account team
Grow / develop the next generation of account staff; team resources
Accountable for Account team performance