Account Executive & Marketing Strategist

In this senior-level position where the magic of intuition and gut instinct quintessentially meets the power of the strategic mind, the ideal candidate will understand how to see the big picture, as well the step-by-step plan needed to achieve that vision. You are a multi-tasker who is able to manage 8-12 clients. You masterfully understand how to manage your time, how to prioritize needs, how to be present in each moment and how to plan ahead.

In this role, you will meet with clients to perform business needs analyses and work with the internal team to develop a strategic plan to achieve client business objectives. You will work directly with clients as the gatekeeper of their brand and marketing strategy.

You will manage clients externally facing, as well as internally with the team, ensuring that all elements of the comprehensive plan are working together to achieve client goals. Some work is work-flowed to support the team, and some tasks you’ll implement. Everything flows through you as the gatekeeper and strategist of the client’s brand.

At Soul Seed, we value a culture of learning and care in a flexible and supportive work environment. We are looking for someone who is a problem-solver and self-starter who requires minimal management, and who is also open to mentorship and continued growth.

The ideal candidate will be a competent leader able to work in a manner that incorporates the company’s vision and culture. The position will be 40 hours per week. While the hours are flexible with up to 100% remote available, there are occasions where the team meets in person and with clients in person. If you are within the Madison, WI, area there is an option to work in a flexible office space.

Duties/Responsibilities:

• Collaborate with Senior Manager to conduct consultative sales calls and meetings by phone, video, and in person 
• Develop detail-oriented integrated recommendations and proposals tied to clear strategy for presentation to the client 
• Create comprehensive data-driven marketing strategies and plans using multiple data points (Google Analytics, sales trends, social media stats, market research, online leads) 
• Communicate with clients and serve as liaison between client and internal Soul Seed team to ensure that all parties are on the same page and moving toward the defined goals 
• Project manage the execution of marketing strategies within the team, which will at times include executing various aspects of the plan yourself, which may include: a) Developing and guiding client messaging based on their business goals and brand to ensure brand consistency throughout all forms of marketing advertising, including email marketing, TV, radio ads, digital ads, print, and website; and b) A combination of these specific responsibilities (to be determined based on your skill and experience), including: Digital advertising strategy, Content Strategy, Media Strategy and Buy Development, Public Relations strategy development 
• Collaborate with team members on the design, and implement business plans and strategies to promote the attainment of goals 
• Report to clients on statuses of campaigns, providing ongoing consultation to retain the relationship and continue moving progress forward

• Associates, Bachelor’s or Master’s degree in Marketing, Small Business Management, Communications, digital marketing, public relations, communications, or a related field 
• 5+ years of related work experience; previous agency or marketing director experience preferred 
• Excellent organizational and leadership skills 
• Outstanding communication and interpersonal abilities, including the ability to clearly articulate the following in oral/written format: a. Feedback to team members regarding project statuses, timelines, and deadlines; execution of work. b.Project objectives and action steps via email and Teams 
• Excellent knowledge of MS Office, Excel, and preferred knowledge of Excel formulas 
• Proficient at developing, managing, and overseeing implementation of comprehensive media plans that include various tactics such as social media, broadcast, print, email marketing, digital marketing, graphic design, web design, and SEO 
• Understanding of when to utilize various marketing and communications strategies, how they are implemented, and how they are measured 
• Solid grasp of interactive media, including various pricing models, targeting technologies, and ad serving 
• Grasps various marketing and sales tactics and understands when to utilize them 
• Able to create a step-by-step organized marketing plan for recommendation to the client, and for the team to execute 
• Effective communicator with ability to articulate complex topics simply and succinctly 
• Ability to work individually with strong time-management abilities 
• Can collaborate effectively with other team members, including the Founder, Senior Brand Strategy Manager and Teams Operations Manager, Digital Marketing Strategist, Web Designer, and marketing assistants 
• Experience with developing and maintaining client and vendor relationships 
• Preferred: understanding of research methods and marketing data analysis techniques 
• Preferred: understanding of media strategy, public relations strategy skills, strong writing and editing ability, strong understanding of digital marketing

• Competitive base plus commission; compensation based on experience 
• First-year earnings projected at $60,000-$70,000+ depending on experience. 
• A motivated high achiever will earn more. Potential to grow earnings substantially.
• Paid vacation 
• Paid holidays 
• Company sponsored Health Reimbursement account 
• Company provided Health Savings Account 
• Paid sick/personal days 
• Team retreats 
• Flexible work environment and hours 
• Phone & mileage reimbursement 
• Company sponsored 401k likely to start in Jan 2022