Primary Duties and Responsibilities:
The following information is not meant to be all-inclusive. Other duties and responsibilities may be assigned as necessary.
Write content and provide design direction for various communications materials, including direct mail, email blasts, phonathon, web and social media content, and video.
Develop and implement targeted cultivation, fundraising and stewardship strategies for the annual fund, including faculty-staff campaign, general and high-end annual fund.
Create annual communication plan and calendar for Alumnae Engagement and Advancement.
In collaboration with college leadership team, develop and facilitate an overarching communications strategy for Advancement, including messaging based on college priorities and initiatives.
Develop strategy for the annual giving challenge and works with gift officers, Marketing and Alumnae Engagement to implement online and on-campus fundraising initiatives.
Create online and print collateral to support Alumnae Engagement events and Alum Weekend, such as event invitations, emails, web and social media content, scripts and signage.
Develop content strategy for department newsletters (including alumnae, Vanguard and planned giving, campaign, etc.)
Develop case statements, presentation materials and message points for gift officers, including major campaigns such as capital or endowment.
Oversee production of videos honoring award winners for annual Celebration of Giving and Alumnae Awards events, etc.
Oversee online content for giving pages and planned giving website.
Write and edit letters, speeches and PowerPoints for board members, students and other college leaders.
Ensure speeches are practiced and provide feedback to speakers for improvement.
Serve as liaison to Marketing team, ensuring Advancement materials support Alverno’s overall branding and messaging strategy.
Work with Publications Editor to develop content for Alverno Magazine (print and online) and annual President’s Report.
Review response data and analytics to assess effectiveness of communications plan and inform changes that use resources to full potential.
Show respect for the College’s vision of a balanced and healthy lifestyle strategy which includes the Seven Dimensions of Wellness:Career, Emotional, Environmental, Intellectual, Physical, Social, and Spiritual.
Comply with safety procedures. Maintain clean and orderly work areas. Perform other tasks as necessary to support the mission of the College