You will have the opportunity to:
- Collaborate with and project manage product development teams to launch new products and line extensions, ensuring alignment with brand strategy.
- Collaborate with and project manage commercial teams to conduct in market analysis: competitive landscape, pricing strategies, and growth opportunities.
- Support the creation and implementation of marketing campaigns, advertising initiatives, and promotional activities to drive brand awareness and engagement.
- Manage specific initiative budgets, tracking expenses, and optimizing resource allocation to maximize ROI.
- Develop and maintain relationships with external partners, agencies, and vendors to support brand initiatives and campaigns.
- Monitor and analyze key performance indicators (KPIs) to evaluate the effectiveness of brand initiatives and make data-driven recommendations for optimization.
- Support brand communication efforts across various channels, including digital marketing, social media, PR, and events.
- Stay connected with US teams on branding and innovation trends.
Ultimately, you will improve the performance of not only the Sales and Marketing teams, but also the business as whole through project management of innovations and providing action-oriented growth opportunities. We strive to build a diverse, inclusive, and talented workforce who will contribute to the Company’s vision, mission, and goals.