Associate Social Media Manager, Content

Hyatt Hotels Corporation

About Us:

Hyatt Hotels Corporation, headquartered in Chicago, is a leading global hospitality company.

Hyatt’s purpose to care for people so they can be their best informs its business decisions and growth strategy and is intended to create value for shareholders, build relationships with guests and attract the best colleagues in the industry.

Hyatt’s subsidiaries develop, own, operate, manage, franchise, license or provide services to hotels, resorts, branded residences and vacation ownership properties, including under the Park Hyatt®, Miraval®, Grand Hyatt®, Alila®, Andaz®, The Unbound Collection by Hyatt®, Destination®, Hyatt Regency®, Hyatt®, Hyatt ZivaTM, Hyatt ZilaraTM, Thompson Hotels®, Hyatt Centric®, Caption by Hyatt, Joie de Vivre®, Hyatt House®, Hyatt Place®, tommieTM, Hyatt Residence Club® and Exhale® brand names and have locations on six continents.

https://www.hyatt.com/

Position Details

Associate Social Media Manager, Content
Job
Full-time
10/13/2021
Chicago Illinois
Chicago, IL

The Associate Manager, Content will work closely with fellow Social Media Managers and the Director of Content Marketing + Social Media, as well as peers across the Digital, Brand, Communications, and other departments, to ensure the content on Hyatt's social platforms is a true reflection of the brands and supports social business goals. They will also have responsibility of ensuring any content being posted on social platforms is relevant to the platform and targeted to the appropriate audience.

Responsibilities:

  • Creating, curating, and publishing social media content for several of Hyatt's brand's evergreen social media platforms 
  • Work with teammates on integrated brand campaigns, working cross-functionally with various departments to translate brand campaign objectives into social-first strategies and plans 
  • Instagram/Facebook Stories ideation & creation for multiple brands 
  • Hotel toolkit assistance for multi-brand & multi-department promotions or campaigns 
  • Secondary support for larger campaigns & initiatives (content creation, campaign management, execution assistance) 
  • Light community management as needed, flagging customer service needs to Global Care Center 
  • Leverage user generated content into evergreen social media content via partner tool in unique ways 
  • Assist with paid media management for ongoing monthly social campaigns on select platforms for various Hyatt brands 
  • Content creator management (incoming inquiries, evaluation, coordination with hotels, database management) 
  • Demonstrate a commitment to Hyatt core values. 
  • The position responsibilities outlined above are in no way to be construed as all encompassing. Other duties, responsibilities, and qualifications may be required and/or assigned as necessary.

Experience:

  • Minimum of 3-5 years of experience in a social media management role 
  • Knowledge and experience in the tenets of traditional marketing. 
  • Creativity and immersion in social media, with in-depth knowledge and understanding of social media platforms 
  • Strong familiarity with Sprinklr or similar social media management tools 
  • Ability to work with a variety of partners and team members across different projects

Education:

  • Bachelor's Degree in Marketing, Business, Advertising, Communications, English or technology-related

Computer Skills Needed to Perform this Job:

  • Strong familiarity with Sprinklr or similar social media management tools 
  • Strong familiarity with social media platforms 
  • Experience with Photoshop or additional photo editing tools for content creation is a plus

Additional Comments and Requirements:

  • Proven analytical and problem-solving abilities 
  • Strong time management, communication, and organizational skills 
  • Excellent writing and language skills 
  • Graphic design experience a plus

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