We are seeking a results-oriented, agile, and energetic Brand Associate to help advance these initiatives specifically by supporting Annie’s and Cascadian Farm Bars, Annie’s Category Expansion (Catex) Innovation, our Club and strategic channel offers, and HMM (holistic margin management).
This role will allow you to get a breadth of experience in the brand function by supporting both established business strategies and innovation, as well as expansion into new and strategic channels. We are in the process of reshaping our bars portfolio and there are demand spaces identified for growth. Annie’s has grown overtime through expanding into new categories and the team has a new catex strategy driving the beginning stages of developing our next big opportunity. And finally, we have significant opportunity to continue to grow and expand these brands in Club and strategic channels like Aldi and Amazon. The NOBU business already makes up 91% of MBS Costco dollar volume and we have 2 SKUs alone that make up over $60MM dollars.
Additionally, HMM will continue to be an important Plan imperative in F24 and beyond to maximize the business model, and provides the opportunity to learn about the middle of the P&L and what levers can drive margin improvement. You will partner with the HMM ABM to help build our pipeline, lead ideations, and help advance project execution. NOBU is uniquely positioned in regards to HMM; the BU has 30+ ESCs, 1,000+ unique ingredients spanning 20+ categories.
As a member of this team, you’ll join the unique culture of the Natural and Organic Business Unit. It’s a team that believes in doing good while driving business results, and ideas to think differently are celebrated. The capabilities and experiences you’ll build in this role include: Project Management & Commercialization, Performance Analytics, Cross-Functional Leadership, and Entrepreneurial Mindset. We are looking for a candidate who thrives in a fast-paced, ambiguous environment, and who is a fast starter, has experience leading projects and teams, and has a passion for the nat/org space!