Brand Manager, Marketing - Claussen

Kraft Heintz

About Us:

The Kraft Heinz Company is one of the largest food and beverage companies in the world, with eight $1 billion+ brands and global sales of approximately $25 billion. We’re a globally trusted producer of high-quality, great-tasting, and nutritious foods for over 150 years. While Kraft Heinz is co-headquartered in Chicago and Pittsburgh, our brands are truly global, with products produced and marketed in over 40 countries. These beloved products include condiments and sauces, cheese and dairy, meals, meats, refreshment beverages, coffee, infant and nutrition products, and numerous other grocery products in a portfolio of more than 200 legacy and emerging brands.

We spark joy around mealtime with our iconic brands, including Kraft, Oscar Mayer, Heinz, Philadelphia, Lunchables, Velveeta, Planters, Maxwell House, Capri Sun, Ore-Ida, Kool-Aid, Jell-O, Primal Kitchen, and Classico, among others.

No matter the brand, we’re united under one vision: To sustainably grow by delighting more consumers globally. Bringing this vision to life is our team of 39,000+ food lovers, creative thinkers, and high performers worldwide. Together, we help provide meals to those in need through our global partnership with Rise Against Hunger. We also stand committed to responsible, sustainable practices that extend to every facet of our business, our consumers, and our communities. Every day, we’re transforming the food industry with bold thinking and unprecedented results. If you share our passion – and are ready to create the future, build a legacy, and lead as a global citizen – there’s only one thing to do: join our table and let’s make life delicious!

https://www.kraftheinz.com/

Position Details

Brand Manager, Marketing - Claussen
Job
Full-time
Office/WFH
100% remote
7/16/2025
Chicago Illinois
Chicago, IL

Position Summary:

The Brand Manager, Marketing will help with driving demand for the Kraft Heinz, Claussen business, creating the long-term strategy, and developing and executing marketing plans. They define the businesses product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly. They execute marketing initiatives in support of long-term strategies with support from the business unit team. Accountable for delivering the profit, volume and market share objectives. This position assists the business unit team on assigned business in all aspects of the P&L.

Key Components of the Role:

  • Create consumer and customer demand for the assigned business and define the long-term strategy
  • Execute marketing initiatives in support of long-term strategies through managing the cross-functional team
  • Determine the appropriate product mix, pricing, packaging, trade merchandising, advertising and promotion strategies and allocate the budget accordingly
  • Own the P&L for the respective business and accountability for delivering profit, volume, and market share objectives
  • Manage cross-functional commercialization team to deliver innovation and renovation, including quality improvements, packaging updates, supply chain optimizations, and new item launches
  • Provide field sales tools, materials, and training on brand/product introductions or enhancements, as well as new marketing/sales campaigns, to achieve sales targets and grow distribution
  • Navigate a challenging agriculture-based supply chain, collaborating closely with procurement and manufacturing to ensure continuity of supply
  • Own opportunities to drive brand awareness and excitement for Claussen, via owned social with The Kitchen (internal social agency) and brand acts

Qualifications:

  • Bachelor’s Degree in Business, Marketing, or related field; MBA with Marketing emphasis preferred
  • 7+ years of experience (3+ years in marketing, product management, or brand management preferred)
  • Prior experience managing a P&L preferred
  • Ability to influence management, lead cross functional teams, handle simultaneous projects, and work through others
  • Outstanding verbal, written and interpersonal communications skills
  • Excellent organizational and project management skills
  • Proficiency in Excel and IRI

New Hire Base Salary Range:

$118,400.00 – $148,000.00

Bonus: This position is eligible for a performance-based bonus as provided by the plan terms and governing documents.

The compensation offered will take into account internal equity and may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors.


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