Why we exist:
To give new life to brands.
As companies pursue growth and scale, their brands often lose focus. As a result, the brand’s ability to meaningfully connect with consumers and create demand suffers.
Since 2004, Roundpeg has applied a rare combination of rigor and creativity to reframe a brand’s perspective, potential and purpose in people’s lives. Our consumer-centric approach to brand strategy invariably uncovers new avenues for growth.