LG IS SEEKING A TALENTED, HIGH-ENERGY CHANNEL MARKETING SPECIALIST...
to drive messaging, manage channel programs and support channel marketing efforts to support the dynamic growth of the LG Information Display business division. The Channel Marketing Specialist will be part of a team responsible for developing, managing and executing programs to drive leads, campaigns and promotions to enhance channel partnerships. This position will leverage sophisticated marketing applications, including Pardot and Salesforce.com. Responsibilities will include managing reseller MDF budgets, process and campaigns; managing the LG PRO partner program, analyzing sales trend data, anticipating requirements and implementing strategic and tactical channel marketing plans. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial. An effective collaborator and strong team player, the Channel Marketing Specialist works cross-functionally with other groups including product marketing, public/media relations, marketing operations, outbound marketing, sales and product management. Reporting to the Senior Channel Marketing Manager, the position is based in Lincolnshire, IL and offers significant opportunity for career growth.