Minimum Qualifications:
Requires expertise acquired through completion of a Bachelor’s Degree in Marketing or creative degree. Minimum 3 years marketing experience in a comparable organization or library is necessary.
Skills:
Design
Ability to effectively use industry standard design and editing software, including Adobe Photoshop, Illustrator, InDesign, After Effects, and Premiere.
Video and Animation Production
Considerable knowledge of videography and photography including recording/capturing, editing, and exporting. Digital animation skills preferred.
Digital Marketing
Knowledge and understanding of email communication and social media management. Website management experience preferred.
Statistics
Evaluate the effectiveness of the library’s digital communication tools, including department equipment. Work with the Head of Marketing to create goals or recommendations for each when appropriate.
Communication and Leadership
Ability to communicate effectively in English, both orally and in writing. Possess interpersonal skills for working with patrons, vendors, library staff, and the general public. Project management skills preferred; time management skills absolutely necessary.