Communications Officer

Wisconsin Department of Tourism

The mission of the Wisconsin Department of Tourism is to market Wisconsin as the Midwest’s premier travel destination for fun by executing industry-leading marketing programs and establishing strategic partnerships. The Department plays a significant role in generating greater economic impact and jobs for Wisconsin through tourism.

Position Details

Communications Officer
Southwest Wisconsin
Madison, WI

The Wisconsin Department of Tourism is recruiting for a communications position to lead public relations efforts to grow the WI tourism economy. This position is located in downtown Madison, WI.

The Communications Officer position will administer and execute the Department's public relations program which involves coordinating and monitoring the activities of public relations agencies, and working directly with media, Wisconsin’s tourism industry, and staff at the Department of Tourism to provide information regarding Wisconsin travel opportunities and Department programs.

The Communications Officer coordinates the Department’s consumer-facing media relations outreach; serves as first point of contact for the media, answers media inquiries and requests; vets media opportunities for the Secretary and/or Deputy Secretary; prepares or oversees the preparation of message points and interview logistics; coordinates press conferences; organizes itineraries and attends media familiarization tours in various parts of the state.

To see a full position description and to apply, please go to: 

Deadline to Apply: 2/24/2020

Qualified applicants will have education, training, and/or work experience as it relates to:

1. Communications/PR strategy development

2. Public relations editing, writing, content development, and securing media coverage

3. PR/Communications budget oversight

In addition, well qualified applicants will also have education, training, and/or work experience:

4. Securing high-profile media from national or international outlets

5. Linking communications efforts to marketing strategy

Starting hourly rate for the Communications Officer position will be $34.60 - $39.36 per hour, plus excellent benefits. This classification is assigned to pay schedule/range 81-03. A 12-month probation period may be required.

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