Community Manager

Energy BBDO

The “Energy” in Energy BBDO.

It starts with our energized people, who are not just strategically and creatively talented, but are also driven “what’s possible” problem solvers and “we, not me” collaborators.

Their energy radiates to our clients and agency partners to enable powerful productive collaboration in service to work that energizes brands—building new brands and reinvigorating stale ones through brand-defining creative work.

The Work. The Work. The Work.

This is the BBDO mantra, reflecting our unwavering belief that in the absence of great work, nothing else matters.

We’ve long believed that the best work needs to attract attention and define the brand. We achieve our best work using our BrandEnergy® service to tap into meaningful aspects of people’s lives to build a distinctive idea that lifts the brand above the cluttered marketing landscape. Said simply, our work is effective because it's powerfully brand-defining.

Today, our work needs to come to life in a multitude of communication channels. There’s never been a better time to tell evocative brand-defining stories, or to create experiences that deliver a brand-defining idea to people in surprising, innovative ways.

Stories like we’ve created for Extra gum come to life across a variety of media platforms and screens, connecting with people throughout their day. We design these stories to custom fit the distribution opportunity. With Flare, our in-house production studio, we have the capability to create these stories more efficiently than ever before.

Brand-defining experiences, like the “Raid Roach Restaurants,” don’t rely on existing channels, they create their own. With a team of technologists, designers, UX, and data analysts embedded into our creative teams, we’re inventing new, engaging ways to connect with people throughout their lives.

We believe that the best ideas and strategies are grounded in human truths that are inclusive of and inspired by cross-cultural understanding, which is why we built a Total Market practice to create work that resonates with both the general and multicultural markets.

Creativity = Effectiveness

Through everything, we utilize data-fueled creativity to drive smarter insights and constantly make the work more effective and efficient.

In the past two years, our energized people led five of our clients’ brands to win Effie Awards for creativity that drove their business success—part of our role in making BBDO the world’s most awarded agency network for creativity and effectiveness and the Adweek 2015 U.S. Agency of the Year.

Position Details

Community Manager
Chicago Illinois
Chicago, IL

General Description/What You'll Do:

The Community Manager is responsible for the day-to-day management and development of the brand’s social presence. The role includes monitoring and responding to community members but also stretches beyond these basic functions. This individual needs to bring human ingenuity to the brand’s social voice that marries data with creativity, resulting in better and more authentic storytelling across a variety of social platforms. They will collaborate with the team to strategically create, organize, distribute and measure the brand’s social content and find proactive and reactive opportunities to help the brand participate in cultural conversations, as well as search collaboration opporutnies with influencers and brand advocates.

Role & Responsibilities:

This individual should be:

  • A conversation starter 
  • Solution oriented with a strong desire to solve other’s problems 
  • Resourceful – know where to turn when you need to troubleshoot issues 
  • Adaptable – Social Media is unpredictable, platforms update algorithms and roll out new designs regularly and without notice 
  • Calm in the face of a stressful situation 
  • Able to quickly employ good judgement 
  • Abie to jump from the creative side of marketing to analytical side, and able to demonstrate why ideas are analytically sound

Tasks and responsibilities include:

  • Embody the brand personality, bringing it to life across multiple social channels in 1:1 connection
  • Serve as the initial point of contact for inbound requests on online company digital properties
  • Identify social/cultural trends in real-time and work with internal teams to develop reactive content giving the brand an opportunity to participate in cultural conversation
  • Search for influencers/creators and help manage campaigns, from discovery through reporting.
  • Leverage data to measure, benchmark and report the effectiveness of our social performance and on an ongoing basis
  • Optimize creative and responses in real time: a) Gain real-time feedback from the community on post-performance and b) Uncover what creative elicits positive or negative rapport
  • Identify and engage brand advocates
  • Communicate issues, opportunities and insights to the appropriate internal team
  • 6 months - 1 year experience in a social, digital and/or communications field 
  • You're an Early Adopter: The first one out of your friends to try new social networks, or use new features, etc. 
  • Experience sourcing and managing content development and publishing 
  • Excellent verbal and written communication skills 
  • Outstanding organizational skills and ability to handle multiple projects simultaneously while meeting deadlines 
  • Proficiency in Microsoft Office products, Mac OS 
  • Ability to work on weekends, holidays, and off-hours as needed to accommodate global time zones 
  • Spanish-speaking is a plus (not required) 
  • Experience working in Spredfast or other social publishing/content management tool is a plus

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