Content Designer

Hoffman York

Hoffman York is a dynamic full-service agency with experience building brands across all channels and clients ranging from Fortune 200 companies to startups. We are one of the longest running, continuously operating, independent agencies in the U.S., calling Milwaukee home for more than 80 years. We believe in ROI or “Return on Ideas.” It means we provide more than creativity. We create results.

We follow best practices and protocols to ensure a clean and safe work environment for our employees who choose to work from our newly remodeled office located in Milwaukee’s bustling Third Ward. Hoffman York continues to keep our agency team members and clients connected virtually in ways that continue to provide our employees and clients success towards achieving their goals.

Position Details

Content Designer
Southeast Wisconsin
Milwaukee, WI

We’re growing and looking for a full-time Content Designer to join our fun, creative and fast-paced agency located in the historic and vibrant Third Ward. This person will develop high-velocity social and web creative for our agency and clients. Assignments in this exciting role will range from managing photo and video shoots to editing videos and designing social media graphics, app pages, contest visuals, infographics, GIFs and cinemagraphs. This person will have good design fundamentals and strong sensitivity to design through typography, color, composition and brand identity as well as experience with video editing, illustration, motion graphics and stop-motion animation. The Content Designer will report to the Director of Content and PR.

The Content Designer will produce a wide range of creative content for social media platforms such as Facebook, Twitter, Instagram, TikTok, Snapchat, Pinterest and LinkedIn, as well as forblogs, apps and more. For integrated programs, this person may also play a role in the design of campaign landing pages, online content hubs, web content and HTML emails.

On any given day this person might:

  • Design and develop social and PR content Manage a social digital library
  • Collaborate with copy writer and assist in ideation and development of social media content calendars
  • Review and meet on creative briefs and brand strategies
  • Select, repurpose and optimize audios, graphics and other stock assets 
  • Produce and edit short videos and add after-effects 
  • Photoshop and resize images for web and mobile on various social platforms
  • Identify and work with outside vendors and software providers
  • Learn new motion graphics and video editing techniques
  • Take photos and videos in the agency’s content studio and color correct/grade assets
  • Design agency new business presentations
  • Collaborate with social, earned and paid media as well as creative leaders, strategists, developers, client service, and project managers to design achievable concepts and participate in quality control processes to ensure optimal results
  • Investigate and share new trends, tools, and techniques in the field of social and digital design
  • Update and maintain workflows for creating, editing, publishing, and retiring social media content
  • Adhere to brand guidelines in ways that still push creative boundaries
  • Bachelor’s degree in a related field, plus 1+ years social media design experience (agency experience a plus)
  • Demonstrate competence via an nline creative portfolio
  • Ability to deliver high-velocity, high-impact social and digital content in fast-paced environment
  • Understanding of social media design best practices, principles and usability with a passion for keeping up with digital and social design trends
  • Well organized, detail-oriented and outgoing
  • Working knowledge of social media and digital design programs and software (e.g. Mac, Facebook Ads Manager, Adobe Illustrator, InDesign, Photoshop and Premiere, After Effects, Final Cut, etc.)
  • Photography/video production and editing experience

We offer a fun, inclusive agency culture, competitive salary, vacation and comprehensive benefits package.

Hoffman York is an Equal Opportunity Employer.

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