Copywriter - Pardot / Marketing Automation

Sercante

Sercante is a global Salesforce & Pardot consulting firm, offering Pardot implementations, managed services, complex process integration with Sales Cloud, and developing custom third party integrations using the Pardot API. Sercante focuses on helping businesses transform their lead-to-revenue processes by leveraging marketing automation & the Salesforce platform.

https://www.sercante.com/careers/


Position Details

Copywriter - Pardot / Marketing Automation
Job
Full-time
3/17/2021
Southeast Wisconsin
Remote, WI

About the Gig: As a Copywriter, you spend your days creating content for Sercante and The Spot For Pardot around Pardot and Sales Cloud. You will help support the marketing team on all content creation needs including writing weekly blogs posts, interviewing internal teams on project solutions, crafting compelling content for campaigns, and creating social media content.

Remote Position – Any Location with Great Wifi Works!

About the Gig: As a Copywriter, you spend your days creating content for Sercante and The Spot For Pardot around Pardot and Sales Cloud. You will help support the marketing team on all content creation needs including writing weekly blogs posts, interviewing internal teams on project solutions, crafting compelling content for campaigns, and creating social media content.

A Day-in-the-Life:

  • Generating, researching, and pitching ideas for blog posts.
  • Writing, editing, and publishing content according to blog content calendar and frequency requirements.
  • Advocating and educating the Pardot Community about features, products, or services.
  • Staying current on industry trends for possible opportunities to attract new readers and create strong, engaging content.
  • Inviting other bloggers, experts, or other notable guests to contribute content to the The Spot For Pardot.
  • Work with the social media team to help write engaging social media posts to help promote our content.
  • Monitor blog comments and work with the internal team to ensure timely, educated responses.
  • Work with our internal team to identify solutions provided for clients, interview project team to get a full understanding of the project, and write an informative, compelling story around the challenge faced and solution provided.
  • Write website content for website pages including services, industry specifics, training courses, and labs products.
  • Write content for additional marketing needs including collateral, campaigns, etc.
  • Support client projects to provide copywriting on an as needed basis.

A Successful Copywriter will:

  • Constantly experimenting with what’s new in blogging, podcasting, social media, executive thought leadership, and more. Familiarity with platforms.
  • You should have a working knowledge of Pardot, Sales Cloud and other platforms like Hubspot, etc.
  • Gets excited about Product Releases like a kid on Christmas morning
  • Be a cheerleader for others success on the platform
  • Enjoy skimming twitter for new happenings around the platform and engaging with other in the industry
  • Love connecting with others in the community and building relationships
  • Love learning and be ready to learn Pardot inside and out Fully embrace our remote culture and live our core values
  • Completely Remote Team 
  • Tech Stipend
  • Flexible Hours 
  • Health & Dental Insurance 
  • Employer matched 401K 


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