Copywriter

The Copywriter develops and implements textual rich content strategies for assigned Grainger product categories. You will research different MRO (maintenance, repair, and operations) products and collaborate with merchandisers and other in-house product experts to develop plans for using copy to address common customer questions and improve their discovery and selection of products. The Copywriter is also responsible for implementing the plan by writing copy that is concise and accurate and that follows quality standards and style guidelines. This is a complex role requiring collaboration and management of multiple concurrent workstreams spanning print and digital publications.

You will report to the Copy Editor.

This position can be based in Lake Forest or Chicago, IL and is onsite 3 days per week. It can also be remote based for out of state candidates.

You Will:

• Research assigned products to develop an understanding of how they work and how customers use them to ensure publications ensure an effortless customer selection experience 
• Collaborate with Merchandising Strategy to develop approach for using textual rich content to inform customers about assigned products and illustrate value of assortment 
• Write product copy that meets publishing standards for print and digital publications by anticipating and addressing common customer questions to help customers make fast, purchase decisions 
• Collaborate well with partners such as Product Information and Search, Content Strategy, Marketing, and other Publishing teams to ensure that copy produced augments and complements other presentation elements (e.g., product data, photography, CGI, and site structure) 
• Research and sufficiently document all copy statements to ensure they are supported by manufacturer literature, industry standards, product data, or Merchandising guidance 
• Maintain awareness of competitors' performance to ensure our publications exceed industry standards. 
• Maintain clarity and consistency of copy style, ensuring the team's editorial style guide reflects any revisions or additions discussed with Copy Editor 
• Manage workflow to ensure projects are completed 
• Support merchandising improvement projects

You Have:

• 3+ years of experience 
• Experience with technical product information and feature-benefit copy principles, and the ability to translate them into concise, customer-friendly language 
• Knowledge of rules of grammar, punctuation, and style 
• Working knowledge of direct marketing/catalog industry 
• Working knowledge of keyword research and basic SEO principles 
• Natural curiosity about how industrial product work 
• Excellent project management skills 
• Demonstrated teamwork and facilitation skills

This position is salaried and will pay between $68,340-104,550 and is eligible for annual bonus.The range provided is a guideline and not a guarantee of compensation. Other factors that are involved in offer decisions include, and are not limited to: a candidate's experience, qualifications, geographical area, and internal equity of the team.

Rewards and Benefits:

With benefits starting day one, Grainger is committed to your safety, health and wellbeing. Our programs provide choice and flexibility to meet our team members' individual needs. Check out some of the rewards available to you at Grainger:

• Medical, dental, vision, and life insurance plans 
• Paid time off (PTO) and 6 company holidays per year 
• Automatic 6% 401(k) company contribution each pay period 
• Employee discounts, parental leave, 3:1 match on donations and tuition reimbursement 
• A comprehensive set of emotional, financial, physical and social wellbeing programs