Corporate Marketing Specialist

North American Lighting

North American Lighting, Inc., member of the Koito Group of Companies, is the largest Tier-1 automotive exterior lighting supplier in North America. As the market share leader for both headlamps and signal lamps, NAL provides lamp assemblies to virtually all automotive manufacturers, some of the largest customers being Toyota, Honda, Nissan, Ford, Subaru and General Motors, just to name a few.

NAL was founded in 1983 by our parent company, Koito Manufacturing Co., a joint venture with two other automotive lighting suppliers. By 2001, Koito had purchased 100% ownership of NAL, which now operates as a wholly owned subsidiary of the Koito group.

NAL’s nine facilities in North America combined with the global network of Koito Group Companies, uniquely positions the company to offer world-class advanced lighting technologies to its North American customers.

https://nal.com/

Position Details

Corporate Marketing Specialist
Job
Full-time
Office/WFH
100% remote
7/22/2025
Central and Southern Illinois
Paris, IL

Develops and implements social media strategies that align with NAL initiatives and goals. Creates and monitors social media content and responds to comments and suggestions to enhance the NAL brand. Leads messaging campaigns for NAL. Assists recruiters in designing and implementing marketing & social media campaigns aimed at attracting top talent. Collaborates with NAL Corporate Human Resources and public relations firm on initiatives to create stronger, more vibrant workplace culture and brand.

Essential Duties & Responsibilities:

  • Manages and maintains NAL social media accounts for Facebook, LinkedIN, Twitter and other Social Media outlets.
  • Works with leadership to craft and create companywide messaging plans for NAL through multiple channels.
  • Researches and stays current on the latest social media trends to positively promote NAL.
  • Promotes NAL’s corporate social responsibility by collaborating with outside organizations for community involvement.
  • Works with recruiters and managers on talent acquisition administration to source the best candidates.
  • Collaborates with colleagues at NAL to create department or job-related content that illustrates NAL’s use of technology.
  • Posts open positions internally, on the NAL web site, online job sites and social media.
  • Supports the design and maintenance of NAL’s website and ensures search engines are driving traffic to the site and created social media content.
  • Performs other duties assigned

Requirements:

Must meet one of the following Education and Experience requirements:

  • Bachelor’s Degree in Communications, Marketing or other related Business Discipline, plus 2 to 4 years’ related experience; OR
  •  Associate's Degree in Business or a related discipline plus 4 to 6 years of experience in a related position

Prior experience running a Social Media campaign for an organization.

Strong knowledge, skills, and abilities in the following areas:

  • Basic Office/Administrative skills
  • Math, analysis, and problem solving skills
  • Organizational and planning skills
  • Ability to maintain a high level of confidentiality
  • Computer skills—proficiency using standard business software, including MS Office
  • Written and verbal communications skills
  • Interpersonal skills —to confidently interact with individuals at all levels of authority and to maintain composure in stressful and/or sensitive situations

Salary Range: $50,000 - $65,000

At North American Lighting Team Member Benefits:

  • World class health insurance plans
  • Award winning 401k plan
  • Relocation assistance
  • Paid time off (vacation, sick, holidays, etc.)
  • Supplier discounts (wireless, computer, vehicle, etc.)
  • Company sponsored wellness program including gym reimbursement

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