Customer Marketing Director

Reynolds Consumer Products

Reynolds Consumer Products, headquartered in Lake Forest, Illinois, provides quality household essentials and world-class brands. Our namesake Reynolds® products include the iconic Reynolds Wrap® aluminum foil, Reynolds Kitchens® parchment paper, plastic wrap, oven bags, and slow cooker liners. The Hefty® brand is known for strong, dependable waste bags, slider bags, plates, and cups. Our products are available in the U.S. and internationally, including the Alcan® and Diamond® brands, which are leaders in their markets.

Position Details

Customer Marketing Director
Northern Illinois
Lake Forest, IL

Join Reynolds Consumer Products…a world of opportunities! At Reynolds Consumer Products we are passionate about achieving results and have fun winning as a team! We provide amazing job opportunities for growth with competitive salaries and benefits in an exciting, dynamic, fast-paced, and fun workplace environment. Are you looking to build a strong career and make a positive impact? Then we have an opportunity for you! We are searching for a Customer Marketing Director to join our Hefty Business Unit located at our headquarters in Lake Forest, IL.

Your Role:

As a Customer Marketing Director, you will be responsible for leading and implementing customer-level strategic plans to drive growth through business development (new customers), customer assortment optimization, and new item launches. We embrace and accept individual experiences and backgrounds to achieve a diverse and inclusive workplace.

You will have the opportunity to:

  • Lead Customer Marketing activities with the Field Sales Organization to drive growth through prospecting, preparing presentations, and assisting in all aspects of the sales process. 
  • Function as the key interface amongst Sales, Marketing, Finance, Supply Chain and Operations. 
  • Analyze market and competitive intelligence using IRI syndicated data and other sources to make sales strategy recommendations. 
  • Analyses include competitive capacity/strategies, competitive manufacturing and innovation capabilities, and category-focused SWOT summaries. 
  • Help optimize customer profitability to develop and pressure tests scenarios enabling optimal utilization of existing and potential domestic and outsourced capacity.

In this exciting role, you will drive growth, help maintain existing business, and ensure effective implementation of BU initiatives. As the first point of contact, this role provides problem-solving support on all customer management topics. 

You will love it here if…

  • You have strong analytical skills as well as organizational skills with high attention to detail 
  • You have solid project management capabilities with the ability to manage multiple projects simultaneously from origin through execution 
  • You have strategic ability to lead the customer marketing role in developing and executing BU level strategy 
  • You are a driven individual who enjoys working with a collaborative, high performance team

We need you to have:

  • BA/BS degree in a related field 
  • 7 + years of sales experience in Consumer-Packaged Goods industry, preferably including trade management, key account, and/or field sales responsibility 
  • 7 + years of marketing experience in Consumer-Packaged Goods industry, preferably including P&L management and shopper marketing 
  • Proficient in MS Office with high proficiency in PowerPoint, Word, and Excel 
  • Proficient in IRI and SAP 
  • Excellent written and verbal communication skills, including presentation skills and the ability to communicate and influence at all levels within the organization 
  • Self-directed with the ability to work in a fast-paced environment with multiple accountabilities and multiple internal customers

Icing on the cake:

  • MBA or another advanced degree 
  • Prior experience with Walmart 
  • Experience including trade management, key account, and field sales responsibility 
  • Experience working with a broker sales force

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