Customer Marketing Manager

Flagstone Foods

Flagstone Foods:

It’s an exciting time to join Flagstone Foods! We are on a mission to become the finest private label snacking company in the world. Our corporate headquarters is located in the North Loop of Minneapolis, and we are seeking bright, talented, collaborative people to support an exciting, entrepreneurial, and rapidly growing organization.

Company Overview:

Flagstone Foods is one of the largest manufacturers and distributors of private label healthy snacks in North America, holding the leading market position in the nut, trail mix and dried fruit categories. Our 900+ employees are in plants in Robersonville, North Carolina, El Paso, Texas, and Dothan, Alabama. These facilities source, process, package and distribute nuts, trail mixes and other wholesome snacks to premier retail customers across the country.

POSITION: Customer Marketing Manager

REPORTS TO: Sr. Director of Marketing

Position Details

Customer Marketing Manager
Twin Cities Metro
Minneapolis, MN

Job Purpose:

Collaboration is key at Flagstone Foods and we are looking for an agile and creative leader to work cross functionally and deliver profitable growth for the organization. In this Marketing Manager role, you will be responsible for developing short and long-term strategies and plans that maximize volume and profitability for assigned customers in partnership with the Senior Marketing Director, Sales, and the cross-functional team. You will act as the thought leader for product and portfolio management activities, initiating and leading creative solutions across the 4Ps to win with customers and consumers. You will serve as a cross-functional leader, engaging and inspiring the extended team and managing resources and priorities to deliver against customer objectives as well as overall Company objectives.

Essential Functions:

  • Lead the marketing planning process by analyzing complex business data and situations and develops a range of solutions for assigned set of customers. 
  • Lead the timely communication of assigned customer needs, strategic insights and initiatives between sales team and internal cross-functional team. 
  • Actively participates in the development of materials in support of retailer line reviews and customer specific selling stories. 
  • Analyzes category data and competitive landscape to uncover insights, trends, and root cause of change in category performance and channel/customer performance. 
  • Analyze business results and marketplace dynamics to maximize growth and profitability of all product lines, delivering against strategic and annual operating plan targets. 
  • Work within defined Stage Gate process to take product concepts from idea to market – including positioning, product and package development, pricing strategy and go-to-market tactics. 
  • Execute plans across all categories and channels in close partnership with sales, operations, research and development, commercialization, and other functions. 
  • Manage cross-functional priorities and resource allocation to achieve volume and profit targets for Flagstone Foods. 
  • Partner with sales to understand key account strategies and identify and implement appropriate category management solutions for optimizing account performance. 
  • Leverage corporate innovation pipeline to drive incremental growth opportunities with assigned customers. 
  • Partner with marketing team on digital media strategy and tactics. 
  • Perform other job-related duties as assigned.


  • 5+ years customer marketing/product/category management experience in a Consumer-Packaged Goods (CPG) food environment in either a B2B or B2C role. (Experience in Club channel a plus). 
  • Applicable knowledge of syndicated data and market research techniques. 
  • Strong business and financial acumen; previous P&L management experience/exposure highly preferred. 
  • Excellent project management skills with demonstrated ability to meet project timelines and communicate effectively to cross-functional stakeholders. 
  • Demonstrated strategic thinking, leadership, teamwork, and analytical skills. 
  • Ability to drive results with and through others is key to success in this role. 
  • Ability to create and transfer customer product strategy to deliverable action plan. 
  • Ability to create and assist in delivering presentations to customers based on data-driven insights. 
  • Strong communication skills, both written and oral. 
  • Ability to thrive in an entrepreneurial, fast-paced environment. 
  • Ability to work collaboratively with all cross-functional team members. 
  • High comfort level with ambiguity and change. 
  • Strong working knowledge of Microsoft Office programs (ie. Excel, PowerPoint, Word) and SAP. 
  • Preferred MBA or higher from an accredited university required.

« Back