Designer - Web & e-Marketing

The Designer-Web & e-Marketing is a key participant in the planning and development process for all TDS’s customer-facing web experiences.

The Designer-Web & e-Marketing is a key participant in the planning and development process for all TDS’s customer-facing web experiences. This includes planning, design, and delivery of the various TDS Web sites (tdstelecom.com, tds.net, tdsvoip.com, tdstv.com, tds.perfectprize.com, support.tdsmanagedip.com, tdstelecom.com/careers). It also includes design for online marketing campaigns, including online display advertising and email marketing, as well as customer support initiatives for TDS. This position provides the HTML, Cascading Style Sheet (CSS), and User Interface (UI) expertise on projects as needed. It also serves as the subject matter expert on UI capabilities and execution in developing preliminary business cases that support projects to generate revenue, improve operational efficiencies, and market/sell products via our online channels. This position is responsible for evaluating new technologies that allow TDS to generate revenue and/or implement cost-savings initiatives via the Web.

Job Responsibilities include:

• Design Web and UI that enable the display of static, dynamic and video content via the Internet, from initial design through continuous enhancement of customer experiences and campaigns on TDS web sites and identifying and implementing the best design and technological standards. This includes creating the designs for A/B and multivariate tests and working with web analytics data regularly to continually optimize site performance. Provide design expertise to both internal and external stakeholders for all TDS customer-facing online experiences.
• Manage the development and implementation of proper branding, design principles, and accessibility standards across overall customer-facing web experiences, to support a consistent and positive customer experience throughout their integrated online and offline interaction with TDS. This includes providing direction to any 3rd party vendors or freelance designers/specialists TDS may choose to hire for UI work.
• Provide design support for online marketing communications, including display advertising and email marketing, as well as e-newsletters, blog and social media content as needed.
• Troubleshoot site-related problems for TDS Web sites working with 3rd party developers, content providers, advertising channels, and other business units to manage inputs from other data resources.
• Review and implement process improvements and best practices.
• Develop, maintain and enforce all established tools, processes and standards.
• Perform other duties as assigned.

Required Qualifications:

• Bachelor’s degree or higher OR 4+ years professional work experience.
• 5+ years Web design experience, including responsive design experience in an e-commerce or similar conversion-oriented digital environment.

Other Qualifications:

• Proven working knowledge of HTML, CSS and Web standards.
• Flash and Action Script development. Experience with Javascript and J-Query programming languages.
• Strong proficiency in PC and/or Macintosh software including Dreamweaver, Fireworks, Photoshop, Word, Eloqua (or similar marketing automation/e-marketing tool), Excel, Flash, Illustrator, Acrobat, GoLive, InDesign, FTP, etc.
• Proven understanding of online usability, accessibility, and web analytics.
• 4 or more years experience in Marketing or related work.
• Ability to interact effectively with internal and external individuals at various levels of the organization.
• Strong customer focus, written communications skills, and oral communications skills. High level organizational, planning, problem solving and creative thinking skills.
• Must be self-motivated and able to handle multiple fast-paced, high volume projects at once, while being versatile.
• Excellent interpersonal, written and oral communication skills.
• Ability to set, follow up on and meet goals and objectives for self and, when appropriate, a project team.
• Ability to interact effectively with internal and external creative, technical and IS teams.
• Knowledge of web service structure and applications as they relate to web page hosting and development.
• Knowledge of telephony industry a plus.

BENEFITS:

As a part of your total compensation, TDS provides a comprehensive, competitive benefit package. The benefit plans address both the immediate and long-term needs that you and your family may have. Here is a sample of what we have to offer for full-time employees.

• INSURANCE: Medical, Dental, Vision, and Life Insurance. Eligible Immediately.
• PAID TIME OFF: Vacation, Personal Time, Sick Time, and Holidays.
• INVESTMENTS: 401K Eligible Immediately, Pension, Employee Stock Plan, and Flexible Spending Accounts.
• ADDITIONAL BENEFITS: Education Assistance and Telephone and Internet Concessions.