Our ideal candidate will have a passion for and expertise in PPC with at least 2 years of hands-on PPC experience. This candidate’s primary role will be to work with clients and client teams to architect best-in-class paid search campaigns and manage the day-to-day operations of multiple accounts. Doing so requires frequent communication with internal client teams, clients, vendors, and account reps at Google. We are looking for a data-driven analyst who can measure and optimize toward increased conversions and ROAS (return on ad spend) as reported by Google Analytics. Someone who loves to learn and evolve as conditions change.
This candidate will also assist in broader programmatic display campaigns, sponsored social media, as well as play a role in a client’s broader online presence. This will include optimization of Google My Business profiles, and working with our SEO team to track and maximize overall online exposure. Ad campaigns managed by our Paid Search Analysts serve a diverse set of organizations including local, national, non-profit, for-profit, professional services, and eCommerce.
The diversity of our client base is a source of financial strength and stability. It also keeps us fresh and learning new approaches every day. Because Mueller Communications is a full-service communications firm, many campaigns cut through all four forms of media (Paid, Earned, Owned, and Social). Because of this, we value a team member’s ability to communicate across these channels, helping the overall team cascade key messages through multiple channels.