Our ideal designer will deliver effective, aesthetic, on-brand and on-strategy creative for multimedia projects, including digital advertising, websites, mobile apps, animation, social media and email. If you feel comfortable brainstorming, concepting, storyboarding and strategizing for digital marketing initiatives, then we need to hear from you.
Skills:
- Attention to detail
- Passion for digital media that gets results
- Self-starter, highly collaborative and a team player ready to move fast and continuously learn
Key Responsibilities:
Digital Marketing:
- Knowledge in the Adobe Creative Cloud (Photoshop, InDesign, Illustrator, Animate)
- Be able to both faithfully execute designs off an established look and feel, and create original design work
- Capable of meeting tight deadlines and managing multiple projects simultaneously in a fast-paced environment
- Help prepare and maintain brand guidelines (i.e. website style guide, digital ad templates)
- A clear understanding of the full spectrum of a marketing campaign and the role you play in making it a success
- Work as a member of the media team to conceptualize solutions that align with strategic direction
- Thoroughly research each client to ensure the ability to design on-target layouts for assigned projects (i.e. Facebook ads, LinkedIn posts, email campaigns, landing pages)
- Staying up-to-date on trends and changes in the digital media industry
- Proficiency in graphic design, motion graphics and digital art with sensitivity to typography, color and layout
- Basic understanding of video production/editing and photo manipulation
- Knowledge in social media platforms (i.e. Facebook, Instagram, TikTok, Snapchat, YouTube, LinkedIn, Pinterest)
- Understand social media metrics, interpret the results and take action to increase the effectiveness of campaigns
Website:
- Collaborate with cross-functional team members to create responsive/mobile-first wireframes and mockups that demonstrate the user experience to both the internal and external teams
- Work in tandem with the web development team to ensure all functionality and design is meeting client expectations