Digital Marketer

Mid-West Family Madison

We are a marketing firm that works as a team toward one common goal: client success.

Position Details

Digital Marketer
Southwest Wisconsin
Madison, WI

Mid-West Family is seeking a full-time Digital Marketer to help shape the future of its ever-changing and evolving organization. If you desire to be part of a team that makes a difference and have fun while you’re doing it – it’s here!

What’s in it for YOU: (perks of the job)

  • Eligibility for promotion within. 
  • Extensive training opportunities – we’re committed to initial and on-going improvement. 
  • Paid annual gym membership at local fitness clubs. 
  • Work with a growing, fast-paced, exciting team. 
  • Community involvement. With 8 live and local, market-leading radio stations as a part of our team, there are many opportunities for you to enjoy local entertainment. 

Examples include:

  • Local county fairs 
  • American Family Children’s Hospital Radiothon 
  • Storytellers Jam 
  • Viva Mexico 
  • Veterans Radiothon 
  • Ornament Smash 
  • Meet & Greet opportunities with various artists 
  • Local baseball games 
  • Multiple football Tailgate Parties 
  • Tickets to various sporting events 

Job Responsibilities:

  • Work with internal marketing teams and external suppliers to drive successful execution of the client campaigns, client success is paramount. 
  • Create aesthetically pleasing, engaging images for internal and client projects. 
  • Create and monitor email marketing campaigns to maximize client results. 
  • Monitor activity, answer questions, create content, analyze trends, and resolve issues on social media channels. 
  • Monitor and report on web traffic and source analytics against KPIs. 
  • Work on pre-designated client content, as well as create original content. 
  • Other duties as assigned by the management team. 

Personal Requirements:

Our next Digital Marketer should be a go-getter who is eager to learn, proactive, and exceptional at independent problem solving. This candidate must be proficient in content creation, strategy, email marketing, and paid social advertising.

Furthermore, candidates must be strategic, possess a strong attention to detail, demonstrate good communication skills, and have exceptional organization. This person must have the ability to work within deadlines and manage multiple tasks and/or projects while portraying a positive attitude. Client success is the ultimate goal. This role is an in-office, Monday through Friday from 8am-5pm position and will report to the Director of Innovation.

Salary and Benefits:

  • Salary based on experience. 
  • Full benefits package includes: Medical, Dental, Vision 
  • 401k with company match 
  • Flexible spending account 
  • Vacation time 
  • Sick time 

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