Digital Marketing Analyst

Miracle-Ear

About Us:

Every new day starts with a sunrise and endless possibilities. Possibilities where sound—big or small—helps enhance your experience and creates connections to those around you. At Miracle-Ear, we get that the sounds of life are a big part of what gets you going each day. That’s why, for over sixty-five years, our highly-trained hearing instrument specialists have worked with customers to find comfortable and discreet hearing solutions that help them feel more prepared to take on what lies ahead. And because every person's day is different, our latest technology is customized to your individual hearing, so you can always stay connected to each moment of your day. Whether it’s your morning coffee, lunch with a good friend or evenings spent with family and loved ones, Miracle-Ear helps make every moment more memorable and gives you even more reason to say...It's going to be a good day.

https://www.miracle-ear.com

Position Details

Digital Marketing Analyst
Job
Full-time
5/17/2019
Twin Cities Metro
Minneapolis, MN

Rich and broad data are key to the success of any marketing team; translating that data into meaningful action takes a team from good to great. This is where a skillful Marketing Analyst comes in. Amplifon Americas, a world leader in hearing care, has a strong demand for diverse, authentic, creative, and dynamic talent on our Miracle-Ear team.

As a Digital Marketing Analyst, you’ll add significant value to our organization by telling the story behind the data, helping leaders make business decisions that bring sound to life for millions. Through strategy, analysis, and guidance, you’ll inspire continuous program growth that will carry Miracle-Ear forward into market leadership.

Success Criteria:

You’ll hit the ground running by establishing digital marketing performance baselines, reporting on campaign effectiveness and working with a Unified Customer Profile so we can intimately understand the individuals interacting with us. Using your knowledge of our visitors and your business acumen you will develop and implement a detailed website optimization and personalization strategy. You love numbers and spreadsheets, but also thrive on presenting key data findings to colleagues and leaders.

The digital landscape is ever evolving; learning and adapting to these changes will be paramount to your success. We are launching a new website in a few months, so lean into your deep analytical skills to determine testing benchmarks, performance goals, and tagging strategy that will drive growth and future initiatives.

Lastly, you’ll collaborate with amazing colleagues across all Amplifon marketing teams, BI, and IT. Through relationship management and leading with expertise, you’ll amplify your career growth opportunities and help us achieve our goal of giving the gift of sound to millions.

To be considered a strong contender, the candidate must possess:

  • Bachelors degree or equivalent in a quantitative discipline such as statistics, economics, or business 
  • At least 3 years in a marketing analytical role, preferably dealing with complex analytical projects and advanced CRO initiatives 
  • Ability to multi-task; work both independently and in a team structure; have sound judgement and business acumen 
  • Strong ability to collaborate and partner with cross-functional business partners and vendors to execute strategy 
  • Proficiency in Microsoft Excel (pivot tables, Vlookup, macros) 
  • Impressive ability to translate quantitative and qualitative results into implications for the business

While this is a highlight of what you’ll do, what you’ll get is pretty great too:

  • Excellent compensation & benefits 
  • Career path planning & mentorship opportunities 
  • Award winning work/life balance 
  • International business exposure 
  • An amazing team of diverse colleagues and leaders

If you are ready to put your analytical, problem-solving, data-driven mind to work and amplify your career, apply today!


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