Digital Marketing Automation Specialist

McDill Design

McDill is Milwaukee’s most versatile branding, digital and design agency located in the heart of downtown. We are branding leaders, omni-channel marketing gurus, digital wizards and packaging masters. For 40+ years, local, national and global clients have relied on us for our unique, effective solutions and strategies.

Position Details

Digital Marketing Automation Specialist
Southeast Wisconsin
Milwaukee, WI

McDill is seeking a curious, highly-motivated Digital Marketing Automation Specialist who has a passion for the constantly changing world of digital marketing and social media. This individual will be responsible for executing and trouble-shooting strategic omni-channel digital marketing programs through various web applications for the company and our clients. The ideal candidate will have strong communication, technology and problem-solving skills.


  • Create and maintain client web properties and experiences in HTML5, CSS, as well as CMS platforms such as: WordPress, Sitecore SXA, Sharepoint and Pardot.
  • Develop and maintain email marketing properties in Pardot, Marketo, HubSpot and MailChimp.
  • Work closely with account executives and design teams to ensure pages and content are optimized for UX and SEO best practices.
  • Prepare metrics reports for digital marketing campaigns which include data collection, interpreting data to draw actionable insights, and recommendations for future/ongoing campaigns.
  • Consistently monitor digital trends and best practices for content and design for web, social media and lead generation. Annual certification/training in current, new, and emerging web platforms.


  • Degree in Visual Communications and Computer Graphics, Web and Digital Media Design, or similar, with 3-5 years of agency experience preferred.
  • Strong Understanding of HTML5, CSS, PHP, WordPress, Sitecore SXA, Sharepoint, Pardot and Mailchimp
  • Excellent organizational and time management skills to manage multiple projects and prioritize tasks.
  • Strong attention to detail and comfortable working in small teams.
  • Confident, driven and motivated, and places a high value on producing quality work.
  • Ability to work in a fast-paced, deadline driven environment.
  • Comfortable working directly with clients and translating their needs/requests into action.

We offer a competitive compensation plan and benefits, including health, dental, section 125 plan, 401k, vacation and paid holidays.

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