Digital Marketing Coordinator

A2Z Design

A2Z Design, LLC is a team of marketing and creative design specialists based in the heart of downtown Appleton, Wisconsin. Our company has been in business since 2007 and includes creative professionals with more than 150 years of collective experience. Over the past 14 years, A2Z has become an award-winning agency and built a strong foundation in high-quality, thoughtful brand identity and graphic design. In 2021, A2Z grew to include strategic marketing and dynamic digital marketing that is designed to help our client partners create brand attachment and customer loyalty. We apply our efforts to all marketing platforms with a commitment that our work delivers results.

We are a creative and collaborative group. We take our work seriously, but don’t take ourselves too seriously. In addition to our work with businesses and corporations, we are passionate about giving back to the community and support many local nonprofit agencies with our marketing services.

https://www.a2zdesign.com

Position Details

Digital Marketing Coordinator
Job
Full-time
7/6/2021
Northeast Wisconsin
Appleton, WI

The Digital Marketing Coordinator is a newly created position for our growing team. We are looking for a goal-oriented and driven digital marketing coordinator to support and optimize our organization’s digital marketing projects. The role of this position is to create and organize social media marketing campaigns on multiple digital platforms, create online content for various clientele, analyze digital marketing trends, manage campaigns, and assist with reports.

Essential Duties & Responsibilities include the following. Other duties may be assigned.

  • Execute social media strategies for A2Z and our clients to increase awareness and engagement across a variety of social channels. Work includes developing content calendars, content creation and scheduling, monitoring, and reporting 
  • Oversee A2Z social media accounts 
  • Assist with content creation for email marketing and digital ad campaigns for A2Z and our clients 
  • Implement and monitor Google ad campaigns for A2Z and our clients 
  • Analyze metrics and data to make recommendations 
  • Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
  • 2+ years of experience in digital marketing, including social media management (paid and organic) and email marketing
  • Bachelor’s degree in Marketing, Communications, or similar background 
  • Comprehensive understanding of social media best practices and trends 
  • Proficiency with Google Analytics 
  • Strong writing and verbal skills 
  • Solid analytical, problem-solving and execution skills, with high attention to detail and accuracy 
  • Creative, results-driven, goal-oriented, organized and ability to meet deadlines 
  • Positive personality with a great work ethic; dependable and trustworthy 
  • Able to handle multiple projects and deadlines in a fast-paced work environment 

Preferred, but not required:

  • Experience in SEO, SEM, PPC, display and retargeting 
  • Knowledge and experience with marketing automation and CRM platforms 
  • Agency experience
  • Holiday and Sick pay 
  • Paid Time Off (PTO) / Vacation 
  • Short-term & Long-term disability 
  • Health insurance 
  • Retirement match 

(following 90-day introductory period) 

Equal Opportunity Employer: A2Z Design is committed to the principles of Equal Employment Opportunity. We believe our continued success depends on the full and effective utilization of qualified persons without regard to: race, color, religion, national origin, sex, sexual orientation, age, disability, military service or any other classifications protected by federal, state, or local law


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