Digital Marketing Designer

Marquette University

Marquette University is a Catholic, Jesuit university located near the heart of downtown Milwaukee, Wis., that offers a comprehensive range of majors in 11 nationally and internationally recognized colleges and schools. A Marquette education offers students a virtually unlimited number of paths and destinations and prepares them for the world by asking them to think critically about it. Along the way, we ask one thing of every student: Be The Difference.

Position Details

Digital Marketing Designer
Southeast Wisconsin
Milwaukee, WI

Position Overview:

The digital marketing designer builds and maintains interactive marketing materials including websites, mobile apps, HTML email and digital advertising campaigns, and other integrated, multi-channel marketing and communication campaigns.

Duties and Responsibilities:

  1. Develop and maintain fast, responsive websites and interactive content for small medium and large screens using expert skills in HTML and CSS and intermediate Javascript or JQuery.
  2. Code fast, responsive, SEO-friendly front-ends and UI components for Wordpress and our university CMS using languages such as HTML, CSS, PHP.
  3. Code or build front ends for digital advertising campaigns, landing pages, microsites, HTML email campaigns.
  4. Work with IT Services to support branding and UI design needs for web applications.
  5. Collaborate with team in the creation of prototypes and design comps for websites, mobile apps and integrated, multi-channel experiences.
  6. Counsel and lead as needed, assess requests and make recommendations on strategy and implementation, considering immediate needs and long-term impacts of decisions.
  7. Work with internal partners in other departments to support their interactive marketing needs.
  8. Respond to and solve technical issues reported by visitors to websites.
  9. Initiate and engage in stretch projects designed to develop strengths and build a Marquette network outside of our department.
  10. Follow innovations and trends in interactive design and development, share learning and contribute to team growth, contribute ideas that make our team faster and better and take ownership of making them happen.
  11. Perform other duties and responsibilities as required, assigned, or requested.

Required Knowledge, Skills and Abilities:

  • High school diploma plus at least a year of relevant coursework or professional certifications.
  • Three years of related experience.
  • Demonstrated experience and ability to build and design digital marketing and communication materials.
  • Use of technical skills, communication skills and industry knowledge to plan and execute projects.
  • Basic communication, presentation and negotiation skills.
  • Excellent problem-solving skills. Demonstrated ability to gather information and resources needed to understand context and options, consider ways to balance conflicting needs with multiple stakeholders, make recommendations that will help team determine the best ways to drive a project forward
  • Requires expert proficiency in: HTML, CSS, Adobe Photoshop, Front-end design best practices
  • Requires a strong working knowledge of: JQuery or JavaScript, UX design research methods, Accessibility standards, Code testing and optimization, Modifying the code and theming for Wordpress or another CMS, experience working with frameworks such as Bootstrap, pulling web content from structured data formats such as XML or JSON, UI design patterns for iOS and Android, APIs and web services and PHP.

Preferred Knowledge, Skills and Abilities:

  • Bachelor’s degree is strongly preferred.
  • Proficient in basic video editing techniques and preparation of video content for Web delivery.
  • Familiar with animation production techniques, including JavaScript, CSS-based animation and tools such as Adobe After Effects or Adobe Animate.
  • Adobe InDesign
  • Adobe Illustrator
  • Other Adobe Creative Suite tools
  • Google Analytics
  • AP Style

Marquette University offers a comprehensive benefits package including medical, dental, vision, 403(b), paid vacation and sick time, and tuition remission.

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