Kemper at a Glance:
The Kemper family of companies is one of the nation’s leading specialized insurers. With over $12 billion in assets, Kemper is improving the world of insurance by providing affordable and easy-to-use personalized solutions to individuals, families and businesses through its Auto, Personal Insurance, Life and Health brands. Kemper serves over 6.4 million policies, is represented by more than 30,000 agents and brokers, and has over 8,300 associates dedicated to meeting the ever-changing needs of its customers.
The digital marketing generalist will help build, execute and analyze digital marketing operations and campaigns through the Kemper Digital Marketing Center of Excellence, reporting to a Director of Digital Marketing. The generalist will work with business brand marketing teams and participate in digital marketing strategy and process development. They should have a strong track record increasing web traffic and lead generation in a B2B environment. Experience should include strong quantitative analysis and project management skills, and hands-on experience with content management, SEO, Google Analytics, Paid Search, Paid Social, Marketing Automation and Email Marketing.