Digital Marketing Manager

Toppers Pizza

At Toppers Pizza we believe decisions about what goes into your pizza should be made in a kitchen, not a boardroom. In fact, we don’t just believe it, we live it. Those details begin with a friendly face, making dough fresh daily and insisting on real 100% real Wisconsin cheese. We don’t stop until we’ve double-checked every order and run them to the door so the food is still hot. Some place “corporate” might say we do this by sticking to a set of core values. Maybe so, but at Toppers, it’s just who we are. Our Core Values guide us in everything we do.

  • Live With INTEGRITY
  • Have FUN
  • BUILD Something Special
  • Bring it...With PASSION
  • Give CUSTOMERS What They Want

Position Details

Digital Marketing Manager
Southwest Wisconsin
Whitewater, WI

Toppers Pizza HQ is hiring! We're looking for a Digital Marketing Manager to join our small but mighty marketing team. As the Digital Marketing Manager, you will play an important role in optimizing our digital marketing and e-commerce platforms against defined KPI’s. You will work closely with both the VP of Marketing and the VP of IT.


  • Monitor and optimize our eCommerce platforms (along with our IT team) utilizing the best practices of UX & UI
  • Plan and oversee the execution of digital marketing including SEO/SEM, Loyalty, email, SMS, social media and digital advertising campaigns
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  • Develop organic social media strategy and plan.

Our Company Profile (if you're interested and hopefully you are)

Toppers Pizza is a growing pizza delivery franchise company based in Whitewater, Wisconsin. Toppers has won numerous accolades and recognition in the restaurant and franchising industry. We have an incredible leadership team of restaurant veterans.

We are not your mom and dad's pizza company. We pride ourselves on being just a little bit different and a lot more Fun! Our company is a family of fanatical, passionate people working toward the common goal of becoming the greatest pizza delivery company on the planet. Some words commonly used to describe us: Edgy, Sarcastic, Irreverent, Fun. . . Check us out at

The Toppers Pizza Essential BasicsTo be successful at Toppers Pizza as a Team Member, you must possess The Toppers Pizza Essential BASICS.

This means that You

  • Live With Integrity--say what you mean and do what you say, especially when no one is watching!
  • Have Fun--yes, it is work, but enjoy it!
  • You want to be a part of building something special -- we are building an exceptional company! Bring It...With Passion--come to work ready to rock and make it happen.
  • Kill it at the details--anticipate needs and react when noticing any dissatisfaction.
  • Have the ability to tell it like it is with tact--honesty with a positive spin.
  • Are self-disciplined with a strong drive to succeed--you need little direction before taking the reins with a can-do attitude.

Equal Employment Opportunity

Toppers Pizza is committed to creating a diverse work environment and is proud to be an equal opportunity employer. Toppers recruits, employs, trains, compensates, and promotes regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, veteran status, disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

At Toppers, we have a clear vision: to be the place where a diverse mix of people want to come and do their best work. We are focused on equality and believe deeply in the diversity of race, gender, sexual orientation, religion, ethnicity, national origin, and all the other fascinating characteristics that make us different.

  • BS/MS degree in marketing or a related field or equivalent experience
  • 3 – 5 years working experience in digital marketing and E-Commerce 
  • Experience managing SEO/SEM, Loyalty Program, email, SMS, social media and/digital advertising campaigns
  • Strong knowledge of e-E-Commerce best practices including UX and UI 
  • Experience with A/B and multivariate testing
  • Solid knowledge of website analytics tools
  • Experience working with developers and managing
  • Strong analytical skills and data-driven thinking
  • Strong Project Management experience managing digital development and integration projects 

We offer an excellent team environment as well as provide excellent benefits such as:

  • FUN Atmosphere & Casual Work Setting
  • Competitive Salary and Comprehensive Benefits Package
  • Paid Vacation
  • Holiday Pay
  • Paid Family Health Days
  • Paid Pet Bereavement
  • Paid Jury Duty
  • Flexible Work Hours for better Work-life Balance
  • 80% Company Paid Medical Insurance off of the base plan
  • 401(K) Plan with up to a 4% Match
  • Meal Discounts (70% While Working!)
  • 100% Company Paid Life Insurance
  • 100% Company Paid Short-term Disability Insurance, which includes paid time off for having a child
  • 100% Company Paid Long-term Disability Insurance
  • Fitness Club Reimbursement
  • Paid Training & Professional Development
  • Flexible Spending Accounts (Dependent Care & Health)
  • Health Savings Account Voluntary
  • Life Insurance Voluntary
  • Group Dental Insurance Voluntary
  • Group Vision Insurance Voluntary
  • Group Pet Insurance

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