VISIT Milwaukee is a community asset that enhances the prosperity and public image of Milwaukee as a tourist destination by developing strategic partnerships, driving economic impact, and delivering indispensable expertise to the hospitality industry and municipalities.
The Greater Milwaukee Convention and Visitors Bureau, D.B.A. VISIT Milwaukee, is a private, non-profit corporation formed in 1967. As the main destination marketing organization (DMO) for the greater Milwaukee area, our primary goal is representing and promoting Greater Milwaukee as a premier destination for major conventions, corporate meetings, group tours, and business and leisure travelers. Our goal of increasing visitor and meeting generated revenue is achieved through sophisticated and integrated sales, services, marketing, and public relations programs geared to local, regional, national and international target markets. Through this process, VISIT Milwaukee is able to reach new and existing markets to increase visitors and economic impact to Greater Milwaukee.
The digital marketing manager is responsible for the strategy of the company’s online communications, including development, implementation, and quality assurance on all digital systems. Project work to include: web site development and creative, site architecture, SEO, usability, online analytics, and the integration of digital into multi-channel marketing campaigns. The digital marketing manager is responsible for coordinating day-to-day activities in digital marketing, collaborating with key department staff and third-party partners and vendors.