Digital Marketing Media Buyer

Kinetic Sequence

Kinetic Sequence is a digital marketing agency located in Milwaukee, WI. Kinetic Sequence runs online advertising campaigns for businesses across the country including but not limited to PPC, display, paid social, OTT, and other forms of online video advertising.

https://kineticsequence.com


Position Details

Digital Marketing Media Buyer
Job
Full-time
Office/WFH
100% remote
8/15/2025
Southeast Wisconsin
Milwaukee, WI

We’re looking for a results-driven, detail-oriented Digital Marketing Media Buyer who thrives in a fast-paced environment and takes full ownership of campaign performance. This role requires someone who not only executes campaigns with precision but also proactively optimizes them for maximum ROI. If you instinctively analyze data, spot performance opportunities, and implement strategies that deliver measurable results, we want to meet you.

You’ll report directly to our Director of Operations and be responsible for planning, launching, and managing paid campaigns across platforms including PPC, display, YouTube, and Connected TV (CTV). Your ability to interpret data, make data-driven decisions, and clearly communicate performance insights will be critical to your success.

The ideal candidate is a strategic thinker and a hands-on executor—someone who understands both the big picture and the small details that make a campaign successful.

Own campaign performance — Manage the strategy, setup, and ongoing optimization of PPC, display, YouTube, and CTV campaigns.

Strategic planning — Conduct audience research, competitive analysis, and keyword targeting to build effective campaign structures. Identify opportunities for scaling and improving performance across platforms.

Monitor and optimize daily — Track key performance metrics, assess trends, and implement optimizations such as bid adjustments, creative testing, audience refinements, and budget reallocations.

Collaborate with the team — Work closely with account managers, creative teams, and leadership to ensure campaigns integrate seamlessly into broader marketing strategies. Provide clear performance feedback to inform creative and messaging direction.

Stay ahead of the curve — Keep up with platform updates, algorithm changes, and emerging ad formats to continuously improve results and bring fresh opportunities to clients.

Report with clarity — Deliver clear, concise performance reports with actionable insights. Help clients and internal stakeholders understand not just the “what” of campaign data, but the “why” and “what’s next.”

Ensure compliance and accuracy — Double-check tracking, targeting, budgets, and creatives before launch. Maintain accurate campaign documentation and ensure compliance with platform policies.

  • 2+ years of experience managing paid campaigns such as PPC, display, YouTube, and/or CTV environments.
  • Strong analytical skills with the ability to turn data into actionable strategies.
  • Proficiency in platforms such as Google Ads or The Trade Desk (or similar DSPs)
  • Familiarity with audience targeting, bidding strategies, conversion tracking, and attribution models.
  • Exceptional attention to detail and organization—you catch what others miss and ensure nothing slips through the cracks.
  • Ability to manage multiple campaigns simultaneously while hitting deadlines and performance targets.

What We Offer:

  • Competitive salary, based on experience
  • Health insurance and retirement plan
  • Unlimited paid vacation
  • Hybrid work schedule
  • Paid maternity/paternity leave
  • Laptop of your choice
  • Cell phone reimbursement

Additional Perks:

  • Paid enclosed downtown parking
  • Casual dress code
  • Laid-back office in the Historic Third Ward
  • Iced coffee and beer on tap


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