Digital Specialist

Froedtert Health

Froedtert Health is ideal for Marketing & Communications professionals who want to advance their careers in an academic setting. In our unique partnership with the Medical College of Wisconsin, the Froedtert & the Medical College of Wisconsin health network provides innovative, cost-effective care for residents of southeastern Wisconsin and beyond. With an academic medical center, two community hospitals and more than 30 primary and specialty care health centers and clinics, Marketing & Communications professionals at Froedtert Health can grow and advance at the forefront of innovation.

http://www.froedtert.com


Position Details

Digital Specialist
Job
Full-time
Office/WFH
100% remote
6/18/2015
Southeast Wisconsin
Menomonee Falls, WI

Froedtert Health is seeking an experienced professional to join the team. The Digital Specialist is a key member of Marketing's digital communications team, and is responsible for providing recommendations for online strategy to include web and search engine visibility, banner advertising, pay-per-click presence, social media activities, online reputation and listing services presence.

This position directs the activities of the organization's online advertising, aligning marketing goals - working with marketing associates - with advertising tactics, and plays a key role in guiding the online components of comprehensive marketing campaigns, including identification and implementation of innovative opportunities.

This position is located in the administrative offices of Froedtert Health at its Woodland Prime campus. Located at 400 Woodland Prime, this 99,000-square-foot, three-story, Class-A building features state-of-the-art security with keycard access, ample parking and a serene, park-like setting with ponds and waterfalls.

We are proud to be an Equal Opportunity Employer. As a federal contractor/subcontractor, we take affirmative action in employment based on race, sex, disability and status as a protected veteran. We welcome protected veterans to share their priority consideration status with us at 414-777-1680. We maintain a drug-free workplace and perform pre-employment substance abuse testing.

  • Bachelor's degree in Marketing, Computer Science, Business, Journalism or Communications
  • A minimum of three years of experience in web marketing and strategy, search engine optimization (SEO), social media and online reputation management
  • Experience managing social media and online search campaigns Demonstrated expertise with AdWords and SEO techniques 
  • Understanding of Content Management Systems (CMS), web development for search optimization, web taxonomies and application of metadata
  • Understanding of tracking software for search, social media and Web traffic 
  • Ability to analyze data, create charts and graphs and deliver marketing presentations


« Back