Position Overview:
Navistar is seeking a Director, Marketing Communications to implement marketing strategies within the commercial organization.
The Director, Marketing Communications will quarterback the activation plan across numerous customer segments and brands. This role reports directly to a Vice President of Marketing and will be required to collaborate across functions including Sales, Business Operations, Accounting, Corporate Communications and marketing peers to drive success.
Successful candidates will apply customer insights and market intelligence to link the brand strategy though execution. They will collaborate with numerous stakeholders throughout the organization including business unit and channel leaders to understand how marketing supports their needs by generating awareness, lead generation, loyalty, etc. Leads the development and execution of marketing campaigns through post-campaign measurement and mix optimization. Selects, develops, and evaluates personnel to ensure the efficient operation of the function.