Director of Marketing and Analytics

Ukrainian Catholic Education Foundation

About Ukrainian Catholic Education Foundation:

The Ukrainian Catholic Education Foundation (UCEF) was founded in 1997 to teach Americans about the challenges and successes of Catholic educational institutions in the country of Ukraine. In a sincere commitment to personal involvement and high standards, the UCEF works with these institutions hands-on to meet present needs and develop resources for the future. Through grant and endowment programs, distribution of books and teaching materials, and collaborative volunteer projects, emphasizing foreign exchange of students and faculty, we foster the communion of Ukrainians in North America with the Ukrainian nation and of Roman Catholics in the West with the largest Eastern Catholic Church.

https://ucef.org/

Position Details

Director of Marketing and Analytics
Job
Full-time
6/11/2020
Chicago Illinois
Chicago, IL

Primary Functions:

  • Oversees, coordinates and implements all marketing activities for the Ukrainian Catholic Education Foundation (UCEF). 
  • Primarily responsible for the development and implementation of a strategic marketing plan.
  • Oversees, coordinates, creates and implements the preparation of marketing materials (including print and digital), and the selection and use of specific channels to market (including the content of mail and social media, etc.). 
  • Maintains and updates website content. 
  • Implements Board approved recommendations. 
  • Serves as the primary point of contact between the Ukrainian Catholic University (UCU) and UCEF, with the goal of ensuring consistency of message, and the ability to leverage UCU marketing resources. 
  • Incorporates data analytics into UCEF’s marketing and donor segmentation efforts; leads the effort to establish a data-driven culture at UCEF. 
  • Supports UCEF’s donor relations managers by creating marketing collateral that assists them in their development efforts. 
  • Drives alignment on the marketing strategy among all stakeholders (including UCU leadership, UCEF donor relations managers and UCEF leadership). 
  • Works with staff responsible for grants and publications as well as staff responsible for maintaining UCEF’s social media outlets (Facebook, Instagram) and all email platforms.
  • Reports to the UCEF board operating committee monthly, and UCEF board quarterly, on the overall marketing plan and progress.

Capabilities and Experience:

  • Fundamental understanding of basic marketing concepts, with experience in branding and/or content creation using a variety of media and channels to market 
  • Experience in developing marketing plans involving multiple message streams, varied target audiences and diverse channels to market 
  • Experience in managing complex projects with multiple stakeholders and competing priorities; demonstrated ability to drive projects forward with a sense of urgency 
  • Excellent interpersonal skills and emotional intelligence; ability to interact and drive consensus/understanding among individuals of different nationalities, work styles and perspectives 
  • Basic understanding of the Ukrainian-American community 
  • Ukrainian language ability strongly preferred

Organizational Relationship and Compensation:

This is a full-time position, reporting directly tothe COO. If the incumbent is not resident in Chicago, 10-20% travel is expected. Salary commensurate with experience.


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