Director of Marketing and Communications

University School of Milwaukee is looking for a full-time Director of Marketing and Communications.

Primary Objective:

The Director of Marketing and Communications reports to the Head of School and works in close collaboration with the Assistant Head of School to manage school-wide marketing initiatives and coordinates efforts to inform, promote, and communicate school messages and information to all internal and external audiences. The Director of Marketing and Communications works with a variety of constituencies to provide strategic marketing communications in support of Admissions, Advancement, and the school-wide community.

Essential Responsibilities:

• Create and manage communications from the office of the Head of School as appropriate.
• Reinforce the USM brand both externally and internally and arrange for key messages to be integrated in school communications.
• Manage marketing and communications initiatives and ensure distribution is managed across appropriate communications channels including direct mail, print and radio advertising, social media, and websites.
• Lead public relations activities and efforts, including crisis communications.
• Develop a budget based on an annual evaluation of resource allocation to optimize today’s fast-changing methods of communication.
• Increase awareness of University School to the greater Milwaukee community by planning and implementing strategic marketing initiatives.
• Support the Advancement and Admissions Departments to promote programs, initiatives and communications to maximize philanthropy and involvement by all segments of the USM community.
• Works cross-departmentally to align activities and share best practices.
• Provide marketing communications support to promote various initiatives including advancement programs, school-wide functions and alumni events.
• Manage relationships with outside vendors and ensure work meets quality, brand, schedule and budgetary requirements.
• Develop, execute and manage programs and activities in support of key communications strategies and plans. This includes collateral and multimedia development, key message development, web and digital communications, e-mail campaigns, advertising, internal communications and leadership communications support.
• Lead team of marketing and communications personnel, providing coaching to enhance their performance and career development.

Education and/or Experience:

• Bachelor’s Degree (BA or BS) from four-year college or university; minimum of seven to ten years related experience or training; or equivalent combination of education and experience.
• Experience in public relations, marketing communications and social media.
• Very strong project management skills, along with excellent oral and written communications skills.
• Strong organization skills, attention to detail, and creative.
• Ability to communicate effectively across all levels of an organization.
• Experience with CMS.
• Knowledge of the principals of web and landing page design.
• Working knowledge of Adobe software.

Salary to commensurate with experience.

Medical, Dental, Rx, and Vision Insurance offered as well as a generous vacation package and retirement.