Director of Marketing

American Dental Association

About the ADA Business Innovation Group:

This is a unique opportunity to join a fast growing, highly impactful healthcare company. ADABIG was launched by the American Dental Association (ADA) to respond to changing market needs and make a positive impact in the dental, and healthcare, profession. This collaborative and innovative team is seeking a Director of Marketing to help drive the success of their product, ADA Practice Transitions, and future ones. ADA Practice Transitions is a digital matching service that connects dentists who are looking to join a practice with owners who are seeking an associate or someone to purchase their practice.

Position Details

Director of Marketing
Chicago Illinois
Chicago, IL


The Director of Marketing plays a key role in driving the strategy of ADA Practice Transitions. This person will be responsible for leading the marketing strategy to drive customer acquisition and retention, brand loyalty, and generate revenue. In addition, this person will work with other leaders of the organization on the implementation ADAPT’s service in such a way to enable the necessary profitability to achieve stated business goals.

Must Have:

  • BS/BA 
  • A minimum of 10 years of experience in marketing in a variety of settings 
  • Experience with digital and print marketing, content marketing, and social media marketing 
  • Successful track record in marketing roles; creating and implementing marketing campaigns 
  • Excellent leadership, communication, and decision-making skills 
  • Significant customer service skills (both internal and external) 
  • Creative thinking tempered by budget and organizational capability realities 
  • Must be able to work collaboratively with a broad variety of stakeholders 
  • Proven ability to plan and manage budgets 
  • Experience with content management system (e.g., Sitecore, Hubspot or similar) as well as other new social media tools (e.g., BombBomb, Survey Monkey, MailGun, and others)
  • Proficient in Microsoft Word, Excel & PowerPoint 
  • Occasional travel, evening and weekend work; the time and demands will be varied based on market events and conditions.

Just a few of the benefits offered to employees:

  • Promotes Work/Life Balance 
  • Hybrid Work Schedule 
  • Health Insurance 
  • Dental Reimbursement Plan 
  • Ample Paid time off 
  • 401(k) 
  • Pension 
  • Flexible Spending Account 
  • Life Insurance 
  • Tuition Reimbursement 
  • Paid Parental Leave 
  • Pet Insurance 
  • Student Loan Refinance 
  • 2 days off to work at a charity event of your choice

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