The Digital Marketing Manager, which is based in Muskego, WI, oversees the entire digital business unit including e-commerce and online marketing initiatives. They are responsible for working with internal departments, staff and customers to develop digital marketing programs, promotional plans, execution and analysis for revenue, lead generation and new customer growth.
The qualified candidate will have experience managing e-commerce operations, and email, search engine (SEO + SEM), content and social media marketing programs. They will also use website design and testing knowledge to develop an optimal online user experience.