Employer Brand Specialist

The Kraft Heinz Company

Kraft Heinz, The Company:

As one of the world’s largest food and beverage companies, we are proud to spark joy around mealtimes with a global portfolio of more than 200 brands. Some are iconic master brands like Heinz, Kraft and Planters. Others are fast growing new sensations that defy status quo like DEVOUR and Primal Kitchen. No matter the brand, we are united under one vision To Be the Best Food Company, Growing a Better World. Bringing this vision to life are our 36,000+ teammates around the world, making food people love.

Together, we help provide meals to those in need through our global partnership and commitment with Rise Against Hunger. And we also stand committed to sustainability, and the health of our planet and its people.

Every day, we are transforming the food industry with bold thinking and unprecedented results. If you’re passionate like us -- and ready to create the future, build on a storied legacy, and participate as a conscientious global citizen -- there’s one thing to do join us.

Our Culture of Ownership, Meritocracy and Collaboration:

We're not afraid to think differently. Embrace new ideas. Dream big. It all comes down to the way we empower our people to own their work. It’s true Our employees are our competitive advantage.

As part of the Kraft Heinz family you’re supported to grow and achieve. You’re recognized and rewarded for outstanding performance at every level. You’re given the opportunity to leave your mark and build legacies. But you won’t do it alone. This is where our values and teamwork thrives and collaborative spirit fuels every day.


Position Details

Employer Brand Specialist
Chicago Illinois
Chicago, IL

Position Summary:

As a Global Employer Brand Specialist - you will articulate and promote our employer brand through strategic storytelling to position Kraft Heinz as a top employer. This includes working directly with our international teams to locally adapt and activate campaigns in alignment with our global brand strategy. This is a highly collaborative role that sits within Talent Attraction and works cross-functionally with HR Business Partners - University Relations - Corporate Affairs - Communications - Marketing - and Diversity & Inclusion. This role is global in scope and scale.

Reporting to the Global Head of Employer Brand - you’ll help communicate the attributes of Kraft Heinz as an employer by deploying our content and communications strategy and crafting brand narratives that resonate with key audiences. The ideal candidate is a creative and resourceful go-getter who is nimble and agile in ever-changing environments. Success in this role is rooted in understanding our target audiences - questioning the norm- and translating key initiatives into crisp action plans. You’ll be a:

  • Quarterback of integrated communications- supporting both recruitment and business goals 
  • Creator of real-time- campaign-based- and evergreen content tailored to connect with our candidates and celebrate our employees 
  • Manager of our social channels who nurtures relationships- maintains our brand voice- and polishes our digital first impression 
  • Merchandiser of our employer brand who gets the word out that Kraft Heinz is a desirable place to bring your appetite for more


  • Partner with international teams to deliver our global employer brand strategy + message across 140 countries 
  • Manage content and all daily external + internal engagement for all employer brand owned channels; be the community manager across LinkedIn - Facebook - Instagram - Twitter - Glassdoor - and the KHC careers website - as well as across all emerging job boards or platforms 
  • Develop maintain an always-on-audience-first content calendar that connects to every touchpoint of the candidate / employee journey and drives a consistent heartbeat of brand awareness 
  • Liaise between agencies - vendors - and freelancers to develop brand assets and facilitate launch project initiatives 
  • Work with cross-functional teams to deploy integrated employee engagement and communication plans 
  • Identify and build relationships across the organization with employee ambassadors; create content to showcase their evangelism externally as third-party advocacy 
  • Monitor and track employer brand health and efficacy using owned insights and social listening tools to benchmark performance and inform recruitment strategies.
  • Bachelor’s Degree required with focus in advertising - marketing - journalism or communications 
  • Experience in social media management - communications - advertising and/or public relations working on a consumer-facing brand 
  • Ability to seamlessly manage projects across a dynamic and cross-functional international scale 
  • Passionate about people - stories - and finding authentic points of connection with candidates and employees 
  • Creative thinker with a flair for the written word 
  • Strong attention to detail - with ability to prioritize tasks and react to change with ease and agility

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